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Caesars Entertainment · 5 days ago

Regional Marketing Specialist (Hybrid)

Indianapolis, IN

Full-time

Hybrid

Entry Level

1+ years exp

Caesars Entertainment is the largest casino-entertainment company in the U.S., dedicated to providing exceptional experiences. The Regional Marketing Specialist will support the POD team in developing and executing marketing strategies for various properties, managing projects from ideation to deployment, and ensuring effective communication and collaboration across teams.

Food and Beverage

Responsibilities

Act as a project owner for assigned marketing jobs:

Manage project lifecycle from ideation to deployment in a timely manner

Initiate and expedite workflow process through Salesforce marketing process tool

Ensure expenses for the event are within budget and strategic initiatives

Set up guests’ criteria and offer values with manager/director guidance and can adjust templates based on their direction

Coordinate with on-site marketing team to track execution of marketing activities and ensuring all execution issues resolved

Tracking inputs and feedback from other marketing functions on calendar plans

Manage post event follow ups and reconcile expenses

Make improvements to templates and processes and creates tools in support of business needs

Complete execution details for assigned marketing jobs:

Develop event and offer details for assigned marketing jobs in conjunction with property partners and POD leadership

Source and submit purchase orders for gifts/ gift cards/ cars needed for event execution

Handle contracts with 3rd party vendors

Develop and maintain basic relationships with vendors essential to completing the jobs both internal and external

Manage communication messaging:

Draft value proposition and compelling copy

Review, provide critical creative feedback

Approve marketing material based on factual job details and basic creative guidance

Review and proof direct mail and email jobs to ensure accuracy and content is correct prior to deployment

Work with peers within and across Pod teams to ensure collaboration and best practice sharing across Pods. Pod interfaces and interact with the following groups:

Enterprise wide Property Events Team

Direct Mail Teams

Audit

Analytics

Property Senior Marketing Leaders

External Vendor Groups

Internal Service Groups

Studio

Brand

All other duties as assigned

Qualification

Marketing experienceSalesforceProject managementMicrosoft SuiteAdobe productsWorkfrontTeam buildingBusiness acumenMulti-taskingInterpersonal skillsCommunication skillsProblem-solvingOrganizational skillsAttention to detailPresentation skillsIntegrity