Stryker · 1 week ago
Downstream Marketing Manager - Operating Room
Stryker is a leading medical technology company dedicated to improving healthcare. They are seeking a Downstream Marketing Manager to lead marketing strategies and initiatives for their operating room products, focusing on market insight, product launches, and customer engagement.
BiotechnologyHealth CareLife ScienceMedicalMedical Device
Responsibilities
Collaborate with customers, marketing intelligence and third-party sources to monitor, understand and respond to competitive product performance, branding, messaging, and tactics
Understand healthcare construction trends and educate salesforce on strategy to sell Stryker Comm and combat competitors
Work with Healthcare construction partners to support positioning of Stryker Communications portfolio offerings in the marketplace
Serve as a peer leader to Product Managers, contributing to portfolio-level strategy development and growth initiatives
Provide onboarding, mentorship, and ongoing coaching to Product Managers and marketing personnel, sharing best practices and supporting effective integration into the organization’s culture
Lead, direct, and evaluate the performance of subordinate marketing employees, aligning efforts to critical business objectives and results
Provide input and recommendations on overall Downstream marketing strategy, human resources, and tactical execution
May serve as decision maker on matters related to downstream initiatives, as well as defines and executes downstream product marketing strategy for assigned Stryker Comm products to achieve divisional revenue goals within allocated budget
Develop and executes innovative go-to-market plans, including positioning, messaging, segmentation, pricing, account targeting, promotion, and field and customer education
Define product strategies and value propositions that drive customer engagement, loyalty, and sustainable market growth
Build and maintain strong customer relationships by partnering with physicians and the field sales organization; represents the product portfolio in key customer engagements to gain market insight, support clinical practice, implement programs, and drive product preference and market share
Provide advice and counsel to senior business leaders about strategic opportunities to grow brands and financial results
Partner with finance and upstream marketing partners to monitor & manage pricing to achieve divisional revenue goals within allocated budget
Effectively manage key vendor and agency relationships and work activity
Adhere, without exception, to corporate compliance and ethics policies
Qualification
Required
8+ years of work experience
Bachelor's degree (in marketing, or related discipline preferred)
2 years of direct or indirect people leadership
Preferred
Experience in Operation Room- OR- renovations
Experience working with medical devices
Familiarity with Operating Rooms - OR- integrations and/or communications portfolio
Capital sales cycle experience
Familiarity with design and build process for healthcare construction
Excellent public speaking experience
Experience crafting innovative solutions for complex problems
Company
Stryker
Stryker is a medical technology company that offers products and services in orthopaedics.
Funding
Current Stage
Public CompanyTotal Funding
unknown1990-01-02IPO
Recent News
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2025-02-11
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