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Cetera Financial Group · 6 days ago

Public Relations Specialist

San Diego, CA

Full-time

Onsite

Mid Level

$70K/yr - $85K/yr

3+ years exp

Cetera Financial Group is a leading network of independent retail broker-dealers empowering the delivery of objective financial advice. They are seeking a Public Relations Specialist to elevate the brand presence and strengthen media relations while managing various communications responsibilities.

AdviceFinancial ServicesRetailRetirementWealth Management

Hiring Manager

Hailey Bernier

Responsibilities

Draft and distribute press releases, pitches, and media statements; engage proactively with journalists and trade reporters; support both proactive and reactive media opportunities

Own the awards and rankings calendar, ensuring thoughtful submissions that highlight Cetera’s competitive differentiators

Develop bylined articles, executive quotes, op-eds, and speaking abstracts to position Cetera leaders as industry experts

Help manage day-to-day agency interactions, ensuring two-way accountability and high-quality output aligned with KPIs and deadlines

Partner with the social/digital team to amplify PR moments across owned channels

Support communications leadership on integration announcements

Support rapid response needs, including drafting holding statements, FAQs, and internal talking points

Track press coverage, awards, and share-of-voice metrics; provide regular reporting and insights to leadership

Qualification

Public relations experienceWriting skillsFinancial services experienceAgency managementEditing skillsM&A communications experienceCollaboration skillsStorytelling skills

Required

Bachelor's degree in communications, journalism, public relations, marketing, or related field

3+ years of public relations experience; financial services, wealth management, or investment management background strongly preferred

Exceptional writing, editing, and storytelling skills, adept at both simplifying complex topics and handling a heavy writing workload

Ability to manage multiple assignments at once, with support from experienced communications leaders who help you prioritize and improve your work

Ability to manage PR agencies and external relationships

Comfort working across functional teams, with a collaborative and proactive approach

Preferred

M&A or financial relations communications experience a plus

Benefits

Inclusive health, dental, vision and life insurance plans built to support diverse lifestyles, offer preventative care, and protect against hardship.

Easy access to mental health benefits to meet our team members and their families where they are.

20+ days of paid time off (PTO), paid holidays, and 2 paid wellness days to give our employees the time they need to stay close with their loved ones, recharge, and give back to their communities.

401(k) Savings plan with a generous company contribution (up to 5%), and access to a financial professional to offer our employees the opportunity to plan-ahead for a strong financial future well beyond their working years.

Paid parental leave to support all team members with birth, adoption, and foster.

Health Savings and Flexible Spending Account options to help you save money on healthcare, daycare, commuting, and more.

Employee Assistance Program (EAP), LifeLock, Pet Insurance and more.