Guided Search Partners · 6 days ago
Digital Account Manager
United States
Full-time
Remote
Entry, Mid Level
2+ years expGuided Search Partners is seeking a Digital Account Manager who has a strong understanding of the media landscape and digital content monetization. The role involves managing end-to-end digital campaigns, collaborating with various teams, and providing performance insights to clients.
Staffing & Recruiting
Responsibilities
Act as the main point of contact for assigned advertising and brand clients, ensuring clear communication and alignment on campaign objectives
Manage end-to-end digital campaigns across display, video, social media, programmatic, OTT/CTV platforms, and branded content
Collaborate with internal creative, editorial, sales, and production teams to ensure seamless execution of digital sponsorships and media buys
Develop digital media plans based on audience insights and platform capabilities
Monitor campaign performance using tools like Google Analytics, Facebook Ads Manager, YouTube Studio, and ad server dashboards
Provide regular performance reports, insights, and optimization recommendations to clients and internal stakeholders
Upsell digital products and identify opportunities to increase client spend and campaign value
Stay up to date on digital media trends, advertising technology, and audience engagement strategies specific to the broadcasting industry
Ensure all campaigns adhere to broadcast regulations, digital standards, and brand guidelines
Qualification
Required
Bachelor's degree in Marketing, Communications, Media Studies, or a related field
2–4 years of experience in a digital account management, media planning, or advertising operations role—preferably in a media, broadcasting, or entertainment environment
Strong understanding of digital advertising products including video ads, display, native, branded content, and social campaigns
Experience working with media ad servers, DSPs, and analytics tools
Exceptional communication and presentation skills, with a strong client service mindset
Ability to work in a fast-paced, deadline-driven environment with multiple stakeholders
Familiarity with audience targeting, A/B testing, and campaign optimization best practices
Preferred
Experience with platforms like Google Ad Manager, YouTube Studio, Meta Ads, TikTok Ads, and broadcast OTT platforms
Knowledge of broadcast media sales and how digital fits into cross-platform campaigns
Experience working with entertainment brands, shows, or live event campaigns
Understanding of compliance and legal standards for advertising in media/broadcasting
Company
Guided Search Partners
Guided Search Partners was built on our 4 cornerstones of Connection, Trust, Specialization and Service.
2-10 employees
Funding
Current Stage
Early StageLeadership Team
Nick Smearman
Chief Operating Officer, Partner & Co-Founder
Company data provided by crunchbase