Marketing Operations Manager jobs in United States
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Appspace · 6 days ago

Marketing Operations Manager

Appspace is a company passionate about creating better work experiences for people everywhere. They are seeking a detail-oriented and technically proficient Marketing Operations Manager to ensure seamless operation and optimal performance of their marketing technology stack.

Human ResourcesInformation TechnologySoftware
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Work & Life Balance

Responsibilities

Serve as the primary administrator for key marketing software tools, including our Marketing Automation Platform (MAP) (e.g., Pardot), CRM (Salesforce), and other integrated platforms (e.g., CMS, analytics tools, sales engagement platforms)
Proactively monitor, maintain, and optimize the performance, data integrity, and functionality of all assigned marketing systems. This includes managing user accounts, permissions, security settings, and system configurations
Ensure seamless data flow and integration between various marketing systems and the broader GTM tech stack (e.g., CRM, data warehouses). Troubleshoot integration errors and work with relevant teams to implement robust solutions
Develop and maintain comprehensive documentation for all marketing system configurations, processes, workflows, and best practices
Develop and deliver training programs and materials for the marketing team on how to effectively use our marketing software tools, promoting adoption and maximizing their capabilities
Participate in the evaluation, selection, and implementation of new marketing technologies, assessing their fit with existing systems and ensuring smooth integration and rollout
Collaborate with software vendors to resolve issues, stay updated on new features, and manage contracts and renewals for marketing tools
Partner with the Revenue Insights Analyst and other relevant teams to ensure data quality, consistency, and adherence to data governance policies within the marketing systems
Act as the first line of support for marketing team members encountering issues with the marketing tech stack, providing timely resolution and escalating complex problems to IT or vendor support as needed
Provide technical support and best practice guidance to marketing managers for setting up and launching campaigns within the marketing automation platform (e.g., email sends, landing pages, forms, workflows, segmentation)
Ensure that marketing systems are configured to capture the necessary data for reporting and analysis, supporting the Revenue Insights Analyst in building comprehensive dashboards
Ensure all marketing system configurations and processes comply with relevant data privacy regulations (e.g., GDPR, CCPA)

Qualification

Marketing Automation PlatformCRM SystemsSystem IntegrationData GovernanceProject ManagementTraining DevelopmentProblem-SolvingCommunication SkillsInterpersonal SkillsAttention to Detail

Required

7+ years of hands-on administration and management experience with a leading Marketing Automation Platform (e.g., HubSpot, Marketo, Pardot) in a B2B SaaS environment
Strong understanding of CRM systems, particularly Salesforce, from a marketing user and integration perspective
Proven experience with system integration concepts and best practices for marketing and sales technologies
Excellent problem-solving skills with a methodical approach to troubleshooting and optimizing technical systems
Strong communication and interpersonal skills, with the ability to explain complex technical concepts to non-technical users and provide effective training
Highly organized with strong project management capabilities and attention to detail
Ability to work independently and manage multiple priorities in a fast-paced, dynamic environment
A proactive approach to identifying and implementing system improvements
Bachelor's degree in Marketing, Business, Information Systems, or a related field

Benefits

Competitive salaries
Medical, dental and vision coverage
Ongoing training opportunities
Gym membership reimbursement
Mental health resources
Fully paid maternity and parental leave program
Generous PTO
5 additional days off for training
Flexible work schedules
Remote work opportunities
Appspace Quiet Fridays (No non-essential internal meetings scheduled)
Paid company holidays

Company

Appspace

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Connect your people, places, and spaces.

Funding

Current Stage
Growth Stage
Total Funding
unknown
Key Investors
Accel-KKRLLR Partners
2023-09-21Private Equity
2019-12-19Private Equity

Leadership Team

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Brandon Miles
Founder & Board Member
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Peter Schmied
President
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Company data provided by crunchbase