Pressed Juicery · 6 days ago
Regional Sales Manager, Distribution (West)
Pressed Juicery is a modern wellness brand seeking a Regional Sales Manager, Distribution (West) to lead route-to-market execution across Direct Store Distribution partners, focusing on Los Angeles. The role involves managing distributor performance, building relationships, and ensuring successful market execution.
DeliveryFood and BeverageLocal
Responsibilities
Own day-to-day performance of assigned DSD partners, holding them accountable to Pressed standards and core commercial KPIs (outlets, SKUs, VPO, revenue)
Lead annual business planning and regular business reviews, route rides, and in-market work-withs to assess execution quality, identify gaps, and drive corrective action
Proactively identify barriers to execution (distribution gaps, SKU voids, pricing issues, rep focus) and bring forward informed, executable solutions
Build trusted relationships with distributor ownership/leadership, and frontline sales managers through consistency, credibility, and follow-through
Spend 3+ days per week in the market, working with distributor sales teams and independently calling on targeted A-level accounts
Open new priority accounts and expand distribution within existing customers, particularly where distributor execution requires added focus
Drive SKU expansion, shelf placement, and cold availability through strong in-store presence and insight-driven selling
Ensure Pressed standards are met across assortment, pricing, shelf condition, merchandising, and brand presentation
Train and coach distributor sales representatives on Pressed’s brand story, portfolio, target accounts, and selling priorities
Reinforce clear expectations around Pressed’s priorities and executional standards
Partner with distributor leadership to improve focus, capability, and consistency across routes and distribution centers
Act as a challenger-style partner—teaching, reframing, and influencing distributor teams to drive better outcomes
Track and report performance against core KPIs, providing clear visibility into wins, gaps, and trends
Share market insights with Sales, Marketing, and Commercial Activation teams to inform programs and priorities
Coordinate with internal teams to resolve supply, pricing, promotional, or operational issues impacting distributor success
Maintain disciplined communication and follow-through to ensure issues are resolved and execution improves over time
Qualification
Required
7+ years of beverage industry experience in Direct Store Distribution (DSD), distributor management, or field sales roles
Proven success driving distribution growth, SKU expansion, velocity, and revenue through DSD partners
Strong understanding of DSD route-to-market models, incentives, and execution dynamics
Experience working across grocery, natural, and foodservice channels
Highly effective in the field with the ability to open accounts and influence outcomes directly
Strong analytical skills with ability to translate data into clear actions
Solution-oriented, proactive, and disciplined in follow-through
Willingness to spend significant time in market/traveling (3+ days per week)
Must be legally authorized to work in the United States without restriction
Preferred
Ideally, knowledge and history of success in the refrigerated juice/produce category
Benefits
401k match
Annual bonus eligibility
Two weeks of vacation time
Paid holidays and 8 Pressed Days (additional days off)
Medical, dental, and vision insurance
Flexible Spending Account
Generous paid parental leave
Employee Referral Program
Company
Pressed Juicery
Pressed Juicery is a company that provides cold-pressed juices.
Funding
Current Stage
Late StageRecent News
MarketScreener
2025-09-08
2025-07-27
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