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Solace · 6 days ago

CRO Specialist

United States

Full-time

Remote

Mid Level

3+ years exp

Solace is a healthcare advocacy marketplace that connects patients and families to experts who help them understand and take charge of their personal health. As a CRO Specialist, you will systematically improve patient funnel experiences through collaboration and experimentation, ultimately enhancing conversion rates and patient outcomes.

Health CareMedicalOnline PortalsWellness

Responsibilities

Own conversion optimization across key funnel surfaces, including paid and organic landing pages, intake flows, and pre-visit touchpoints

Own funnel-level qualitative research by recruiting and interviewing patients, synthesizing insights into testable hypotheses, and ensuring learnings are shared across the team

Collaborate cross-functionally with Product, Data, and Design to align experimentation with broader company goals

Maintain a prioritized CRO backlog tied to business outcomes, not idea volume

Partner closely with channel managers (Meta, Google Ads, etc.) to ensure message alignment across the entire funnel

Build and ship experiments directly in Webflow

Design, launch, and analyze experiments in Statsig

Translate experiment results into actionable insights and clear recommendations for stakeholders

Stay abreast of industry trends and best practices in the CRO space. Continuously seek opportunities to enhance the patient and advocate experience through innovative strategies and technology

Help evolve Solace’s experimentation culture by improving frameworks, documentation, and decision-making standards

Qualification

CRO experienceA/B testingWebflow proficiencyData interpretationExperimentation designQualitative researchBias for actionFigma familiarityCollaborationOrganizational skills