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Zimmerman Advertising · 4 hours ago

Data Scientist

Fort Lauderdale, FL

Full-time

Onsite

Entry, Mid Level

2+ years exp

Zimmerman Advertising is seeking a motivated Data Scientist to join their newly expanded analytics department. The role involves providing predictive modeling for marketing efforts and collaborating with various teams to enhance data-driven decision-making.

AdvertisingSocial Media

H1B Sponsor Likely

Hiring Manager

Carlos Andrade

Responsibilities

Apply specialized technical knowledge and expertise to perform reviews relating to the full life cycle of models, information technology applications, or risk management/analysis used across the company

Collaborate and share knowledge with teams across the media organization, as appropriate. Build and maintain relationships with business partners at the manager and staff levels

Use data analysis, mining, and migration techniques for enhanced targeting, audience segmentation, clustering, profiling, and regression analysis

Identify digital placement-level strengths and weaknesses across simultaneous campaigns and geographies

Develop and maintain internal automated reporting tools, documents, scoring systems, and dashboards for on-going and post-campaign reporting

Coordinate cross-functional reviews to discuss region- and campaign-specific findings and actionable recommendations for digital media campaigns built on various CPM, CPC, CPE, and CPA models

Identify and facilitate resolution of tagging issues in coordination with Traffic and Production teams focused on site-side tracking, reporting, and implementation

Provide client-facing/non-technical recommendations and insights, both in a written and verbal manner, that provide understandable and actionable optimizations

Work with Media, Strategic Intelligence and Account Services teams to develop measurement plans to deliver on campaign and client objectives

Qualification

RPythonSQLSASData synthesisRegression modelingMicrosoft ExcelData storytellingCommunication skillsTeamworkProject management

Required

Bachelor's degree in related field

2-3 years experience in data and analytics field

Must demonstrate the ability to successfully develop and run analytics (scripts) using specialized tools and platforms, specifically, R, Python, SQL, and/or SAS

Experience applying data synthesis, mining and regression techniques for enhanced targeting, audience segmentation, clustering, profiling, and insightful recommendations

Advanced knowledge of Microsoft Excel

General understanding of digital advertising, digital media strategy, ad placement type, placement-level insight, and standard media metrics

Experience with data orchestration tools such as Annalect Omni

Excellent verbal, written and interpersonal communication skills

Ability to work independently and as part of a team

Ability to manage multiple projects simultaneously while meeting deadlines

Regression modeling focusing on maximizing yield while measuring the diminishing returns of ad spend at scale for thousands of locations

Data storytelling and presentation

Company

Zimmerman Advertising

Glassdoor2.9

Zimmerman Advertising is a professional full-service advertisement agency, specializing in retail business.

Founded in 1984

Fort Lauderdale, Florida, USA

501-1000 employees

https://www.zadv.com

H1B Sponsorship

Zimmerman Advertising has a track record of offering H1B sponsorships. Please note that this does not guarantee sponsorship for this specific role. Below presents additional info for your reference. (Data Powered by US Department of Labor)

Distribution of Different Job Fields Receiving Sponsorship

Represents job field similar to this job

Trends of Total Sponsorships

2025 (2)

2023 (2)

2022 (2)