Sherwin-Williams · 1 week ago
Marketing Measurement Lead Analyst
Sherwin-Williams is a company focused on inspiring and improving the world through their products. They are seeking a Marketing Measurement Lead Analyst to provide insights into customer behavior and marketing impact, while developing measurement and analytical strategies to enhance marketing effectiveness.
ChemicalManufacturingSales
Responsibilities
Support the development and documentation of measurement and analytics best practices and learning roadmap, focusing on the development of end-to-end testing strategy and process
Assist cross-functional partners with the adoption of testing and measurement best practices, utilization of common tools to gauge the effectiveness of customer experiences, and use of data to drive make decisions that drive sales and grow market share
Work with stakeholders to gather and interpret omni-channel marketing campaign objectives, developing appropriate measurement and analytical strategies; document and deliver test designs in alignment with objectives
Generate and interpret analytic and reporting findings to deliver data-driven, actionable insights; provide recommendations for changes to marketing strategies that will optimize customer acquisition, retention, conversion, and engagement activities across all platforms and channels
Stay abreast of measurement best practices and identify emerging trends and recommend changes or additions to measurement and analytics strategies, tactics, and tool capabilities
Supports additional projects as requested
Qualification
Required
Bachelor's Degree in Marketing, Business, IT, Statistics, or related field or equivalent experience
6+ years of professional experience with at least three (3) years on an analytics team or equivalent
Well-versed with customer and marketing analytics with a proven ability to provide insights across omni-channel marketing experiences
Experience measuring marketing ROI in multiple channels (online and offline)
Knowledge of and experience with marketing test design and incremental performance measures (test/control, A/B testing)
Knowledge of and experience with advanced statistical techniques and concepts
Ability to deliver findings in standard visualization, analysis and/or presentation software (Excel, PowerPoint, Tableau, other) in a way that resonates with even non-technical partners
Good problem-solving ability, breaking down complex problems into distinct parts, managing uncertainty, understanding and anticipating interdependencies; able to proactively 'connect the dots' by asking thought-provoking questions; and drive to clear, actionable recommendations
Practice acting as a strategic thought partner to teams
Strong attention to detail
Strong background working in omni-channel marketing practices with expertise across the marketing spectrum (online and offline), able to connect measurement to objectives
Working knowledge of data visualization techniques and experience using visualization tools such as Tableau, Google Analytics, or PowerBI
Strong Microsoft Excel skills, including experience in building formula-driven workbooks and working with pivot tables
Ability to understand trends and metrics and convey the 'so what' and the 'now what'
SQL experience to access databases/datamarts
Experience working with data architectures
Preferred
Advanced Degree
Corporate retail or CPG experience
Experience leading marketing test design, A/B testing tool experience a plus
Experience with advanced analytic methodologies
Extensive experience applying advanced statistical techniques in a business environment
Experience analyzing data from 3rd party providers
Experience conducting statistical analysis using tools such as R, Python, SAS, or similar
Experience working with and combining across a variety of data sets, including large complex data, using a variety of data mining/analysis methods and a variety of data tools/query/programming languages such as SQL, R, or Python
BigQuery experience a plus
Benefits
Life … with rewards, benefits and the flexibility to enhance your health and well-being
Career … with opportunities to learn, develop new skills and grow your contribution
Connection … with an inclusive team and commitment to our own and broader communities
A wide range of world-class benefits designed for you
From retirement to health care, from total well-being to your daily commute—it matters to us
Company
Sherwin-Williams
Sherwin-Williams Company engages in the development, manufacture, distribution, and sale of paints, coatings, and related products.
H1B Sponsorship
Sherwin-Williams has a track record of offering H1B sponsorships. Please note that this does not
guarantee sponsorship for this specific role. Below presents additional info for your
reference. (Data Powered by US Department of Labor)
Distribution of Different Job Fields Receiving Sponsorship
Represents job field similar to this job
Trends of Total Sponsorships
2025 (86)
2024 (84)
2023 (69)
2022 (76)
2021 (72)
2020 (78)
Funding
Current Stage
Public CompanyTotal Funding
unknown1964-02-11IPO
Recent News
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