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Bectran, Inc. · 5 days ago

Email Marketing Specialist

Schaumburg,IL,US

Full-time

Onsite

Entry, Mid Level

$55K/yr - $60K/yr

2+ years exp

Bectran, Inc. is a company that specializes in cost-effective credit management and accounts receivable automation solutions. They are seeking a highly motivated Email Marketing Specialist to manage and optimize email campaigns and automated marketing programs to enhance customer acquisition and engagement.

Financial ServicesInformation TechnologySaaSSoftware

Growth Opportunities

Responsibilities

Plan, build, and optimize email marketing programs, including newsletters, lead generation/nurture, product education, and lifecycle campaigns

Translate campaign strategy into executable email calendars, audiences, workflows, and launch schedules

Build and maintain marketing automation workflows, including segmentation, routing, and basic lead scoring to support effective nurturing

Partner with internal stakeholders on campaign assets (email copy, landing pages, CTAs, and supporting content) to ensure messaging is accurate, on-brand, and conversion-oriented

Monitor and report on email performance (deliverability, open rate, CTR, conversion rate, pipeline influence), and identify opportunities to improve results

Qualification

Email marketingMarketing automationSegmentationB2B SaaS experienceAnalytical skillsCampaign managementMulti-channel executionStakeholder managementEmail copywritingWritten communicationVerbal communication

Required

Bachelor's degree in marketing, communications, or related field

2-4 years of experience in email marketing or demand generation

Proven ability to build and execute email campaigns end-to-end, including segmentation and basic automation

Strong analytical skills and comfort working with campaign performance data

Excellent written and verbal communication skills

Ability to manage multiple campaigns, deadlines, and stakeholders

Familiarity with multi-channel campaign execution (email, SEM, paid digital, content-driven campaigns)

Hands-on experience with email and marketing automation platforms

Preferred

B2B SaaS experience preferred

Benefits

100% paid medical coverage through United Healthcare (choice of PPO and HSA plans).

100% paid dental, vision, and life insurance through MetLife.

Options to participate in Health Savings Account (HSA) and Flexible Spending Account (FSA) plans.

Short-term and long-term disability (STD/LTD) plans available for employee election through MetLife.

Retirement savings plan with a 401(k) offering Roth and traditional contributions through Principal.

15 days of Paid time off (PTO) and 8 holidays off annually.

Company

Bectran, Inc.

Bectran, the industry-leading SaaS platform, has grown rapidly over the years to become the companion toolkit for the Credit Department just as CRM is for the Sales Department.

Founded in 2010

Schaumburg, Illinois, USA

51-200 employees