Tactacam · 21 hours ago
Creative Director
Tactacam is a leading innovator in outdoor and action camera technology, dedicated to providing high-quality products that enhance the outdoor experience. The Creative Director will create impactful work, lead a creative team, and establish systems to transform the creative process while partnering closely with the brand team to execute campaigns.
E-CommerceRetailSporting Goods
Responsibilities
Roll up your sleeves and create assets alongside our small but mighty team—we need your hands on the work while we build capacity
Establish strong relationships with external creative agencies and freelancers, providing clear direction and feedback as we define our brand voices
Partner with the brand team to bring active campaigns to life across Defend by Tacatam and FeatherSnap
Lead the hiring process for 1-2 designers and a videographer/editor to join the team
Develop creative systems, processes, and workflows that enable the team to produce high-quality work at scale
Create storyboarding and pre-production frameworks that ensure alignment before production begins
Establish brand guidelines and creative standards across our brand portfolio
Pitch bold creative concepts to brand and executive leadership, defending your vision while collaborating on refinements
Manage relationships with external agencies, balancing quality, speed, and budget as we scale up and down throughout the year
Build and mentor a growing team of designers, videographers, editors, and project managers
Begin standing up creative approaches for new brand launches
Lead a creative team of 6-8 internal collaborators, fostering a culture of excellence, experimentation, and mutual support
Own the creative budget planning process in partnership with the CMO
Establish our brands as known for creative that punches above its weight—work that people share, talk about, and remember
Build the infrastructure and talent that allows you to focus more on vision and team development, less on execution
Qualification
Required
7+ years in creative leadership roles with a portfolio that proves you can make people stop scrolling
Direct experience leading, hiring, and developing creative teams (designers, videographers, editors, project managers)
Proven track record managing external creative agencies and freelancer networks
Hands-on expertise in asset creation—you can jump into design, video editing, or art direction and raise the bar
Experience with character-driven brand storytelling and mascot development
Strong presentation and storytelling skills—you can sell your ideas to skeptical executives and bring them along on the journey
Comfort working in a fast-paced, entrepreneurial environment where priorities can shift quickly
Preferred
You've helped brands stand out with creative that's bold, humorous, or unexpected—you're not afraid of edge
You understand how to make 'boring' categories exciting (security, technology, consumer goods)
You can code-switch between brand building and performance marketing, understanding how creative drives both awareness and conversion
You have experience establishing creative systems that enable teams to become content engines
You're as comfortable storyboarding a hero video as you are building a Q4 production calendar
You know how to squeeze maximum impact from modest budgets through smart creative thinking
Experience with social-first content and understanding of platform-specific creative needs
Background in consumer brands, technology products, or challenger brands
Motion graphics, animation, or illustration skills
Familiarity with the outdoor, security, or technology sectors
Benefits
Medical
Dental
Vision coverage
401k plan
PTO
Disability Insurance
Life Insurance
Company
Tactacam
Tactacam sells hunting and outdoor cameras and accessories.
Funding
Current Stage
Growth StageRecent News
2025-12-18
Company data provided by crunchbase