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Direct Agents · 3 days ago

Paid Social Media Strategist

New York, NY

Full-time

Onsite

Mid Level

$80K/yr - $95K/yr

4+ years exp

Direct Agents is an AI-Powered Growth Marketing Company built for brands that demand results. The Paid Social Media Strategist will lead client accounts, deliver standout campaigns, and build impactful relationships across paid media channels, focusing on driving client success through strategic and tactical marketing efforts.

AdvertisingCreative AgencyDigital MarketingDigital MediaDirect MarketingEmail MarketingSocial Media MarketingVideo Advertising

Growth Opportunities

H1B Sponsor Likely

Responsibilities

Act as one of the main points of contact for assigned client accounts

Develop a deep understanding of each client’s business, industry, and competition

Lead the media strategy and planning process

Work with paid media execution teams to guide media optimization and implement experimentation strategy

Interpret results from various analytics sources to ensure clients’ goals are being met and identify areas for improvement

Lead weekly/bi-weekly client status calls, quarterly business reviews, and other client meetings

Advance relationships with clients and identify account growth opportunities

Bring strategic and innovative ideas to client engagements based on client goals and understanding cross-channel marketing dynamics

QA all client-facing deliverables

Overseeing account and specialist teams on a project and client basis

Qualification

Paid Social MarketingData AnalysisClient Relationship ManagementMicrosoft ExcelMarketing StrategyProblem-SolvingCommunication SkillsTime Management

Required

4-6 years of experience in Paid Social and/or Paid Search Marketing, preferably with e-commerce/entertainment/direct response clients

Comfortable handling raw data and identifying trends

Excellent analytical and problem-solving skills

Strong proficiency in Microsoft Excel

Having an expert understanding of customer acquisition and direct response online marketing a big plus

An entrepreneurial spirit, strong work ethic, and proven track record for taking initiative

A 'big picture' perspective, but immediately willing to 'roll up your sleeves,' and do whatever it takes to get the job done

Excellent written and verbal communication skills with the ability to communicate effectively across all levels

Ability to prioritize tasks, multitask, and manage time efficiently

Benefits

Potential bi-annual bonus pay is based on company and individual performance.

Company

Direct Agents

Glassdoor3.8

Direct Agents is a full service digital marketing agency that provides brand advertisers with customized online advertising solutions.

Founded in 2003

New York, New York, USA

51-200 employees

http://www.directagents.com

H1B Sponsorship

Direct Agents has a track record of offering H1B sponsorships. Please note that this does not guarantee sponsorship for this specific role. Below presents additional info for your reference. (Data Powered by US Department of Labor)

Distribution of Different Job Fields Receiving Sponsorship

Represents job field similar to this job

Trends of Total Sponsorships

2025 (1)

2024 (6)

2022 (2)

2021 (4)

2020 (2)