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Calix · 21 hours ago

Senior Director, Content Strategy

San Jose, CA

Full-time

Onsite

Director/Executive

$217K/yr - $347K/yr

10+ years exp

Calix is a provider of cloud, software platforms, systems, and services for communications service providers. The Senior Director of Content Strategy will lead the development and execution of Calix’s global content strategy, focusing on enhancing brand awareness and customer engagement through high-quality content across multiple channels.

AnalyticsInformation TechnologyInfrastructureInternetSoftwareTelecommunicationsVoIP

Growth Opportunities

Responsibilities

Define and own the content strategy aligned to corporate marketing priorities and business goals

Lead a team of content strategists, writers, and production specialists to deliver high-quality, persona-driven content across campaigns, newsletters, blogs, videos, and social platforms

Serve as managing editor for flagship programs such as The Leadership Beacon newsletter and thought leadership blogs

Partner with product marketing, demand generation, and external agencies to create integrated content plans that fuel the sales funnel

Oversee development of lead-generation assets (white papers, case studies, infographics, videos) and ensure SEO/AEO optimization for all digital content

Drive executive thought leadership initiatives, including blog contributions, media placements, and speaking opportunities

Establish and monitor KPIs for content performance; leverage analytics to optimize strategy and recommend next best actions

Manage external agency relationships and freelance talent to scale content production efficiently

Ensure brand consistency across all content and maintain editorial standards and style guides

Qualification

Content strategySEO/AEOContent marketingDigital publishingMarketing automationTeam leadershipStorytellingEditing skillsAnalytical skillsBrand consistencyThought leadershipContent productionFreelance managementEditorial standardsCollaboration skillsWriting skillsProject management