Serenity Home Healthcare Inc. · 1 week ago
Business Development Manager
Palatine, IL
Full-time
Onsite
Mid LevelSerenity Home Healthcare Inc. is seeking a Business Development/Office Manager responsible for overseeing daily operations and driving business development initiatives. This role involves optimizing marketing strategies and ensuring seamless administration of office functions to promote business growth and operational efficiency.
Hospital & Health Care
Hiring Manager
Nico Perkins
Responsibilities
Establish positioning, identify target audiences, and develop marketing plans with specific objectives across different channels and segments
Lead the execution of marketing programs from start to finish, leveraging internal support and driving collaboration
Analyze client insights, workforce trends, market analysis, and marketing best practices to build successful strategies
Create, maintain, and conduct analytics reporting across multiple platforms and extract key insights for future campaign development and go-to-market strategies
Collaborate with Business Management Representatives to test and evolve tactics to nurture leads
Develop creative briefs and guide creative direction for all advertising and public-facing communications, including print, digital, and video assets
Conceptualize and execute multi-channel campaigns across the prospect and customer lifecycle, ensuring alignment of communications and messaging
Manage content and updates for customer and internal touch points, establish budget guidelines, participate in events, document business processes, and provide additional sales support
Gather customer and market insights to inform outreach strategies, increase customer conversions, and generate more qualified leads
Identify effectiveness and impact of current marketing initiatives through tracking and analysis, optimizing accordingly
Present ideas and final deliverables to internal and external teams and communicate with senior leaders about marketing programs, strategies, and budgets
Assist with community outreach for recruitment purposes
Conduct introductory presentations and welcoming events for new or existing partners/entities
Deliver company souvenirs to contracted partners/entities
Perform other job-related duties as assigned
Qualification
Required
Proven experience in business development, marketing, or office management
Strong organizational and leadership skills
Excellent communication and interpersonal skills
Proficiency in Microsoft Office Suite and other relevant software
Ability to multitask and prioritize tasks effectively
Experience in managing payroll and office administrative functions
Ability to analyze data and develop strategic business insights
Preferred
Bachelor's degree in Business Administration, Marketing, or a related field preferred
Company
Serenity Home Healthcare Inc.
Serenity Home Healthcare was created with the hope of providing a caring and compassionate hand to individuals in need.
Founded in 2005
501-1000 employees
Funding
Current Stage
Late StageCompany data provided by crunchbase