Payroc · 1 week ago
Social Media Strategist
United States
Full-time
Remote
Mid, Senior Level
4+ years expPayroc is a company focused on elevating brand presence through strategic marketing efforts. They are seeking a Social Media Strategist to develop and execute a cohesive social media strategy that enhances the company's brand and supports business priorities.
Financial ServicesPaymentsTransaction Processing
Responsibilities
Develop and lead the enterprise social media strategy across LinkedIn, Instagram, Facebook, X, and emerging channels
Build and manage the social media content calendar, ensuring alignment with brand, campaigns, communications, product updates, and corporate initiatives
Partner with internal creative teams or external agencies to manage content production, including graphics, videos, and multimedia assets
Oversee content planning, scheduling, and publishing workflows to maintain consistent brand presence across platforms
Monitor social channels for engagement and comments; coordinate with internal stakeholders for responses or escalations
Ensure brand consistency across channels by upholding style, tone, compliance, and brand governance guidelines
Conduct ongoing competitive, industry, and platform trend research to inform content strategy and identify opportunities for brand differentiation
Support employer brand, recruiting, and internal communications initiatives through targeted social content and campaigns
Track, analyze, and report on social performance metrics, providing insights and recommendations that inform future strategy
Collaborate with marketing and communications teams to support integrated campaigns, product initiatives, events, partnerships, executive profiles and announcements
Qualification
Required
4-8+ years of social media management, digital marketing, or corporate communications experience, preferably within B2B, fintech, or technology sectors
Proven experience managing corporate social channels with measurable growth and engagement outcomes
Strong understanding of social platforms, algorithms, and best practices for brand storytelling
Proficiency with social media management, social profiles and analytics tools (e.g., Hubspot, AgoraPulse, native analytics, GA4)
Excellent project management skills with the ability to coordinate across creative, marketing, communications and executive teams
Analytical mindset with the ability to interpret data and translate insights into strategic recommendations
Highly organized, detail-oriented, and comfortable managing multiple priorities in a fast-paced environment
Strong verbal communication skills with the ability to collaborate across functions and with senior stakeholders
Preferred
Experience in payments, merchant services, POS systems, or financial technology industries
Familiarity with employer branding, corporate communications, or social listening programs
Experience supporting integrated go-to-market campaigns through social execution
Degree in marketing, communications, business, or a related field
Benefits
Medical coverage
Financial benefits
Wellness support
Company
Payroc
Payroc is a global payment processing company that empowers seamless payments for vendors.
1001-5000 employees
Funding
Current Stage
Late StageTotal Funding
unknownKey Investors
Parthenon Capital Partners
2019-10-15Private Equity
Leadership Team
James Oberman
Chief Executive Officer
Jim Oberman
Chief Executive Officer
Recent News
2026-01-13
Company data provided by crunchbase