Wood Motor Co · 1 week ago
Social Media Specialist
WOOD MOTOR COMPANY is looking for a Social Media Specialist to energize their digital engagement efforts. In this role, you will craft content, manage social media campaigns, and enhance brand visibility through innovative storytelling across various platforms.
AutomotiveFinanceRetail
Responsibilities
Develop and execute comprehensive social media strategies aligned with brand goals, ensuring consistent messaging across platforms such as Facebook, Instagram, Twitter, LinkedIn, and TikTok
Create engaging multimedia content including graphics, videos, photography, and written posts using tools like Adobe Photoshop, Adobe Illustrator, and Adobe Creative Suite
Manage daily social media activities using scheduling tools like Hootsuite and Buffer to maintain a lively online presence
Monitor social listening tools to track brand mentions, industry trends, and customer feedback; analyze data using Google Analytics and web analytics to refine campaigns
Implement targeted Facebook Advertising campaigns to boost reach and engagement while optimizing ad performance through detailed keyword research and audience segmentation
Collaborate with public relations teams to ensure brand consistency; assist in managing influencer partnerships and community outreach initiatives
Proofread all content meticulously to uphold high-quality standards; oversee branding consistency across all digital channels
Conduct regular performance reviews of social media campaigns; prepare reports on key metrics such as engagement rates, follower growth, and conversion statistics
Qualification
Required
Proven experience in social media marketing or digital marketing roles with a strong portfolio demonstrating successful campaigns
Familiarity with social media management platforms such as Hootsuite or Buffer for scheduling and analytics purposes
Proficiency in graphic design software including Adobe Photoshop and Adobe Illustrator
Knowledge of SEO principles, keyword research techniques, and web analytics tools like Google Analytics for data-driven decision making
Strong understanding of branding strategies, relationship management, public relations practices, and e-commerce integration
Ability to craft compelling content tailored for diverse audiences while maintaining brand voice consistency
Excellent proofreading skills with an eye for detail
Ability to manage multiple projects efficiently in a fast-paced environment
Preferred
Basic video editing skills are a plus
Benefits
401(k)
401(k) matching
Dental insurance
Employee discount
Health insurance
Health savings account
Life insurance
Paid time off
Referral program
Retirement plan
Vision insurance
Company
Wood Motor Co
Wood Motor Co is an automotive company based out of 901 E Old Hickory Blvd, Madison, Tennessee, United States.
Funding
Current Stage
Early StageLeadership Team
B
Bill Wood
Founder
Company data provided by crunchbase