Reddit, Inc. · 4 days ago
Marketing Operations Lead, Community Lifecycle
United States
Full-time
Remote
Senior Level
$144K/yr - $201K/yr
6+ years expReddit is a community of communities and is seeking a Senior Lifecycle Operations Lead to join their Community Growth team. This role will focus on optimizing the community growth funnel by building automated workflows and collaborating with cross-functional teams to enhance community health and growth.
ContentNewsSocial MediaSocial Network
Responsibilities
Own & Execute Scaled Tooling Community Growth Roadmap: Lead the design and execution of the Community Growth Funnel roadmap, identifying the necessary technical infrastructure, data signals, and automated workflows to unlock community health and growth
Build Scaled Channel Operations: Partner closely with Product, Engineering, and Data Science teams to build the technical foundation of diversified channels. This includes making channel requests and building technical roadmaps
Signal Optimization: Work closely with Data Science to refine community health signals, pinpoint opportunities, and eliminate gaps in the community's journey
Drive Channel Strategy: Define and drive comprehensive strategic vision for email, push notifications, and app channels aligned with Reddit’s community growth goals and targets
Serve as the owner and admin of our Community HubSpot tooling, overseeing data piping, workflow strategies, and campaign health, and more
Partner with Analytics, Community, IT, and product to optimize all community marketing tools and systems - internal and external
Own technical side contact management, including list health, data cleanliness, list imports, and form embeds
Evaluate tooling agency partners, and source potential partners
Map the entire internal and external channel slate, identifying largest opportunities
Build and own the roadmap for tooling improvements across third-party and internal tooling
Ensure seamless coordination across multiple stakeholders on infrastructure projects, with no major disruptions
Own multi-channel content calendar across community initiatives
Manage the tooling and infrastructure needed to support community marketing campaigns, from setup to post-launch
Work closely with channel marketers to support in meeting campaign objectives
Qualification
Required
6+ years of experience in marketing operations, marketing technology, or a related field, with expertise in HubSpot management and automation
Proven ability to build and manage workflows, nurture strategies, and lead/contact routing systems
Strong understanding of marketing best practices and processes, with a focus on data cleanliness and accuracy
Experience with HubSpot, Hex, Google Analytics, or similar tools
Strong analytical and problem solving skills, with the ability to optimize MarTech systems for business impact
Excellent communication and collaboration skills, with experience partnering across teams like DS, Product, IT, Legal
Proactive and results-oriented mindset with the ability to drive projects from start to finish
Familiarity with Reddit's community culture, user trends, and behaviors
Benefits
Comprehensive Healthcare Benefits and Income Replacement Programs
401k with Employer Match
Global Benefit programs that fit your lifestyle, from workspace to professional development to caregiving support
Family Planning Support
Gender-Affirming Care
Mental Health & Coaching Benefits
Flexible Vacation & Paid Volunteer Time Off
Generous Paid Parental Leave
Company
Reddit, Inc.
Reddit is the heart of the internet, where millions of people get together to talk about any topic imaginable.
1001-5000 employees
H1B Sponsorship
Reddit, Inc. has a track record of offering H1B sponsorships. Please note that this does not
guarantee sponsorship for this specific role. Below presents additional info for your
reference. (Data Powered by US Department of Labor)
Distribution of Different Job Fields Receiving Sponsorship
Represents job field similar to this job
Trends of Total Sponsorships
2025 (99)
2024 (63)
2023 (76)
2022 (70)
2021 (68)
2020 (39)
Funding
Current Stage
Public CompanyTotal Funding
$1.33BKey Investors
FidelityVy CapitalTencent
2024-03-21IPO
2021-08-12Series F· $410M
2021-02-08Series E· $367.95M
Leadership Team
Steve Huffman
CEO
Chris Slowe
CTO
Recent News
2026-01-16
2026-01-16
Company data provided by crunchbase