The Sage Group · 2 weeks ago
Social Media Manager
The Sage Group's client is seeking a Social Media Manager experienced in LinkedIn social media for web conversion. The role focuses on increasing organic traffic, optimizing landing pages, and collaborating with SEO specialists to enhance overall performance.
AdvertisingConsultingHuman ResourcesMarketing
Responsibilities
Increase organic traffic to the Product Center landing page. Optimize performance of our landing pages to convert users
Maintain organic LinkedIn publishing and channel health; support on LinkedIn boosted posts
Building and optimize landing pages using tools like Claude, Lovable, or Cursor (or a similar tool)
Own website optimization tickets and partner with our website experimentation team (A/B and multivariate tests), including backlog management and analytics
Collaborate with internal SEO/AEO/GEO specialists to drive SEO improvements across landing pages
Support on analysis and reporting requests
Operate in an experiment-led way to continue to improve performance of social and web: document hypotheses, design tests, instrument tracking, and synthesize insights
Use AI tools in key workflows (e.g., copy variations, summarization, QA)
Qualification
Required
2-5 years e2e social media experience with LinkedIn and YouTube a plus (organic; comfortable partnering on paid LinkedIn)
Experienced building and optimize landing pages using tools like Claude, Lovable, or Cursor (or a similar tool)
Experience with project managing websites, and up to date on recent trends and technologies
Understands SEO fundamentals with the ability to collaborate with experts on SEO/AEO/GEO improvements
Analytics competence: GA4/Adobe Analytics dashboards ideal, tracking links discipline, lightweight reporting insights in AA; familiarity with LinkedIn Campaign Manager
Clear communication style; comfortable embedding in team rituals and following reporting structures
Curiosity for new technologies and ideally already using AI in day-to-day work
Experience writing content, with the ability to adapt messaging for web, social, and email audiences
Experience supporting email campaigns and newsletters, including content coordination and performance awareness
Preferred
Basic experience with video and graphic editing tools (e.g., Wistia, Canva or similar), sufficient to support lightweight content creation and optimization
Adept at using Adobe Analytics and/or Snowflake
Company
The Sage Group
The Sage Group, a 24 Seven company, is a leading talent solutions firm with a fine-tuned approach in the marketing, technology, and business operations space.