AMB Sports and Entertainment · 6 days ago
Senior Internal Communications & Brand Specialist
AMB Sports and Entertainment is seeking a communications professional to drive internal communications and employer branding initiatives across its portfolio of businesses. The Senior Internal Communications & Brand Specialist will lead impactful communications strategies and foster organizational transparency while enhancing the employer brand.
Sports
Responsibilities
Lead the development and delivery of impactful communications and storytelling for associates, leveraging editorial standards and communications best practices
Develop, implement, and evaluate communications campaigns that align with business objectives, support the organization's culture, and drive measurable outcomes
Oversee content creation (written and visual) for internal communications channels, including newsletters, emails, intranet, digital signage, LinkedIn, and more, ensuring governance, consistency, and quality across platforms
Support the planning and execution of major internal events such as town halls, including agenda development, associate engagement activities, and post-event analysis
Manage editorial calendars, tracking metrics and gathering insights to optimize communication effectiveness and channel performance
Partner with communications, talent acquisition, and other departments to advance employer branding solutions, ensuring digital channels and communications are competitive, engaging, impactful, and reflective of organizational culture
Manage external agencies, creative partners and vendors to support business needs
Champion cohesive brand content, voice, and design in all communications, driving uniform messaging and brand integrity
Support employer branding communications and integration opportunities that embed culture, strengthen employee satisfaction and advocacy, and attract high-caliber diverse talent
Manage multiple complex projects, providing direction, prioritization, and coordination across cross-functional teams
Qualification
Required
Bachelor's degree in communications or related field
Minimum 5 years of progressive experience in corporate communications, with demonstrated experience in strategic planning and end-to-end execution
Exceptional composition, writing, and editing skills; mastery of grammar, punctuation, and business writing style guidelines; proven ability to convey clear, compelling messaging
Demonstrated success in building and scaling employer branding strategies and internal communications across segments
Experience creating presentations, graphics, videos, and internal communications pieces that inform and engage diverse audiences
Understanding of social media and digital industry trends; ability to develop and maintain an employer brand presence across company channels
Ability to collect, analyze, and leverage social and communications data to drive change and demonstrate ROI
Proficiency in Microsoft Office, Adobe Creative Suite, email marketing solutions, and other relevant software
Proven relationship builder with strong cross-functional collaboration and stakeholder engagement skills
Preferred
Video production skills
Company
AMB Sports and Entertainment
AMB Sports and Entertainment is part of the Blank Family of Businesses comprised of the National Football League’s Atlanta Falcons, Major League Soccer’s Atlanta United FC, Mercedes-Benz Stadium, Atlanta Drive GC, and PGA TOUR Superstore.