Aerie by AEO, Inc. · 1 week ago
Social Media Coordinator
New York, NY, United States
Full-time
Hybrid
Entry Level
$58K/yr - $63K/yr
1+ years expAerie by AEO, Inc. is seeking a culturally in-tune, highly organized, and social media-savvy Social Media Coordinator to join their dynamic team. This entry-level role involves managing community engagement, assisting with content planning, and tracking performance metrics across various social media platforms.
FashionLifestyle
Responsibilities
Manage daily interactions across AE’s social platforms, Instagram, TikTok, Facebook, Pinterest, Threads, YouTube, Snap and more. Respond to tags, comments, and UGC to cultivate brand love while maintaining a witty, Gen-Z-aligned voice. Share audience sentiment and key insights with the broader team to inform strategy
Assist with planning, scheduling, and posting content; help pivot in real time based on trends and performance. Support in creating static and video by attending IRL events and capturing in store content
Track weekly metrics, highlight wins and opportunities, and share data-driven recommendations to refine strategy
Work with Paid Social, PR, and Influencer teams to ensure campaign alignment and support execution needs
Stay plugged into Gen-Z culture, emerging memes, and platform updates—sharing insights and ideas during brainstorms
Provide occasional social support during key brand moments, which may include evenings or weekends
Qualification
Required
Bachelor's degree, or equivalent experience
1–2 years of relevant experience in social media, digital marketing, or content creation
Familiarity with TikTok, Instagram, and short-form video trends, plus a curiosity to learn more
Strong copywriting and communication skills; ability to write in a sharp, Gen-Z-friendly voice
Organized, detail-oriented, and able to juggle multiple tasks at once
A team player with a proactive attitude and passion for youth culture
Proficiency in PowerPoint, Excel, Google Slides, and Google Docs
Preferred
Experience using social media management platforms (like Dash Hudson, Monday.com, etc.)
Benefits
Generous employee discount
Summer Fridays
Casual dress code
Hybrid schedule
FOMO events (Exciting company-wide events)
Health care benefits (including medical, vision, and dental)
Wellness benefits
401(k) retirement benefits
Life and disability insurance
Employee stock purchase program
Paid time off
Paid sick leave
Parental leave and benefits
Discretionary bonuses and other incentives
Company
Aerie by AEO, Inc.
We make intimates, apparel, activewear and swim. Every single piece is designed to make every girl feel good. #AerieREAL is about no retouching.
1001-5000 employees
Funding
Current Stage
Late StageRecent News
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