Vice President, Corporate Brand and Communications jobs in United States
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Connecticut Innovations · 1 week ago

Vice President, Corporate Brand and Communications

Connecticut Innovations is a strategic venture capital arm in Connecticut, passionate about serving a portfolio of companies across various industries. The Vice President, Corporate Brand and Communications will lead the corporate brand and communications strategy for Veradermics, shaping public perception and ensuring alignment between corporate and commercial brand strategies.

BiotechnologyEnergyInformation TechnologyMedia and Entertainment
Hiring Manager
Bo Bradstreet
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Responsibilities

Develop and execute the integrated corporate brand and communications strategy aligned with Veradermics vision and enterprise objectives
Advise the CEO and executive leadership team on corporate reputation, public positioning, executive communications, and stakeholder messaging
Establish and steward the master brand architecture and corporate narrative for Veradermics and its pipeline
Partner with commercial marketing and communications leadership to ensure alignment between the corporate brand identity and the emerging commercial brand strategy for VDPHL01
Lead all corporate communications programs, including media relations, executive communications, crisis/reputation management, thought leadership, and corporate social/digital strategy
Build and maintain a compelling corporate narrative that resonates with investors, partners, clinical and cultural stakeholders, and employees
Oversee corporate brand identity and messaging to ensure consistency, clarity, and differentiation across all external channels
Implement proactive reputational monitoring and issue-management frameworks across traditional and digital platforms
Manage agency partners and guide messaging for the CEO and other senior spokespeople
Define the enterprise-level brand vision, messaging, and cultural platform for VDPHL01 that supports and informs the development of commercial brand strategy
Lead corporate-owned components of consumer-facing brand presence (e.g., cultural narrative, corporate storytelling, earned media and social visibility) that help establish the products identity ahead of promotional launch
Collaborate closely with commercial marketing and communications leadership to ensure smooth brand handoffs, aligned messaging frameworks, and consistency across corporate, scientific, and commercial functions
Ensure cross-functional clarity and consistency in brand expression across R&D, Medical Affairs, Corporate, and Commercial as the organization scales
Own the day-to-day operation of the corporate brand and communications function, translating strategic direction into prioritized, high-quality execution
Operate with strong initiative and end-to-end accountability, balancing strategic thinking with hands-on delivery in a lean operating environment
Lead planning, budgeting, and resource allocation for the function, ensuring disciplined investment and effective use of internal and external resources
Select, manage, and hold external partners accountable for scope, quality, timelines, and outcomes
Foster strong cross-functional collaboration, transparency, and alignment with Commercial, Medical Affairs, Legal, HR, and executive leadership

Qualification

Corporate communicationsMedia relationsDigital/social brand strategyBrand architectureExecutive communicationsCrisis managementStakeholder messagingThought leadershipCorporate storytellingCross-functional collaboration

Required

12+ years of progressive experience in corporate brand, communications, or integrated communications roles
Demonstrated expertise in corporate communications, executive visibility, media relations, and digital/social brand strategy
Proven ability to develop and steward enterprise-level brand platforms and messaging architectures that connect corporate identity with product storytelling
Experience advising CEOs and senior leaders with strong judgment, discretion, and executive presence
Adept at brand and communications leadership during major inflection points—such as commercialization preparation, key financing and corporate milestones, and rapid organizational growth—with the ability to be both a strategic architect and a hands-on executor in a lean team environment
Strong cross-functional collaborator with commercial marketing and communications teams to ensure cohesive brand and messaging alignment

Preferred

Experience in biotech, healthcare, beauty, or consumer industries

Benefits

Health coverage
Retirement benefit matching
Dependent care FSA
Unlimited paid time off

Company

Connecticut Innovations

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Connecticut Innovations provides strategic capital and operational insight to to companies in high-tech industries

Funding

Current Stage
Early Stage

Leadership Team

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Matthew J. McCooe
CEO
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Douglas J. Roth
Managing Director
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Company data provided by crunchbase