Director, Product Marketing (Messaging & Email) jobs in United States
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Twilio · 1 week ago

Director, Product Marketing (Messaging & Email)

Twilio is a company shaping the future of communications with innovative solutions for businesses and developers. The Director of Product Marketing will lead a team to define and communicate the narrative for Twilio's Messaging and Email businesses, influencing product development and market positioning.

Enterprise SoftwareMessagingMobile AppsSMSSoftware
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Comp. & Benefits
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H1B Sponsor Likelynote

Responsibilities

Lead a high-performing team of product marketing managers across Messaging and Email, fostering a culture of excellence, collaboration, and growth. Provide career coaching and create pathways for your team's advancement
Shape and own the narrative for Twilio's Messaging and Email businesses—building positioning frameworks that connect product innovation to market trends, customer needs, and business outcomes. Your storytelling will influence sales conversations, analyst briefings, customer presentations, and executive communications
Partner deeply with R&D leadership to influence roadmap prioritization, align on positioning early in the product development cycle, and establish repeatable rituals for customer validation and market storytelling
Drive integrated go-to-market programs across self-service and enterprise segments, partnering with Corporate Communications (AR, PR, social), Campaigns, and GTM Enablement to amplify the messaging narrative, generate demand, and drive product adoption at scale
Drive meaningful product launches through Twilio's PDLC—ensuring releases are positioned strategically, supported with customer proof points, and integrated into broader go-to-market motions
Look across the business to identify where Messaging and Email intersect with broader platform capabilities and build compelling narratives that elevate how customers understand the full power of Twilio's communications infrastructure

Qualification

Product MarketingCommunications InfrastructureTeam ManagementStrategic ThinkingMarket PositioningStorytellingProject ManagementInfluencing SkillsCustomer ValidationWriting SkillsPresentation SkillsCross-Functional Collaboration

Required

8+ years of experience in product marketing or technical marketing, with a strong track record in communications infrastructure, messaging platforms, developer tools, SaaS platforms, or enterprise software
3+ years of experience managing teams. You've built high-performing teams and developed talent that has gone on to take larger roles
You are a strategic thinker and naturally look across teams, products, and functions to identify connections and opportunities others miss. You see the forest, not just the trees
You're an exceptional storyteller and narrative builder. You don't just describe features—you craft narratives that connect product capabilities to business outcomes, market shifts, and customer transformation. You can make the complex compelling
You have a proven ability to drive alignment and influence across R&D, AR, PR, Campaigns, Sales, and executive teams—even in ambiguous or high-stakes situations
You know how to enable and educate internal audiences to drive meaningful and actionable content
You can get things done. We want to talk about how you manage projects
You have a track record of meaningful impact. You've launched products, shaped positioning, or built programs that directly contributed to revenue growth, market perception, or competitive wins
Bachelor's degree or equivalent experience required

Preferred

Experience with established, high-revenue product lines—you understand the unique challenges of maintaining growth and innovation in mature markets
Background in messaging, email, or communications infrastructure, or adjacent areas like CPaaS, marketing automation platforms, or developer-focused communications APIs
Familiarity with developer and enterprise audiences, including how to position technical products for both builders and buyers
Experience working in fast-growth technology companies where you've scaled teams, processes, or narratives alongside the business
Strong writing and presentation skills—you're a stickler for clear, precise language and know how to craft a story that lands with any audience
Demonstrated success in influencing product roadmaps and building trusted partnerships with R&D leaders
Understanding of Twilio's platform, products, and market position, or the ability to ramp quickly and bring fresh perspective

Benefits

Health care insurance
401(k) retirement account
Paid sick time
Paid personal time off
Paid parental leave

Company

Twilio is a cloud communication company that enables users to use standard web languages to build voice, VoIP, and SMS apps via a web API.

H1B Sponsorship

Twilio has a track record of offering H1B sponsorships. Please note that this does not guarantee sponsorship for this specific role. Below presents additional info for your reference. (Data Powered by US Department of Labor)
Distribution of Different Job Fields Receiving Sponsorship
Represents job field similar to this job
Trends of Total Sponsorships
2025 (215)
2024 (168)
2023 (209)
2022 (369)
2021 (264)
2020 (157)

Funding

Current Stage
Public Company
Total Funding
$614.42M
Key Investors
Founders Circle CapitalBessemer Venture PartnersUnion Square Ventures
2021-07-28Post Ipo Equity· $378.22M
2017-03-08Post Ipo Equity
2016-08-01Post Ipo Equity

Leadership Team

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Khozema Shipchandler
Chief Executive Officer
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Aidan Viggiano
Chief Financial Officer
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Company data provided by crunchbase