JLL · 1 week ago
Sr. Marketing Manager, Consumer Goods and Services
Chicago, IL
Full-time
Onsite
Senior Level, Lead/Staff
$120K/yr - $155K/yr
8+ years expJLL empowers you to shape a brighter way. They are seeking a Sr. Marketing Manager to partner with the Consumer Goods & Services business stakeholders to enhance their reputation and drive demand generation initiatives. The successful candidate will develop and execute strategic marketing plans aligned with business goals, collaborating with various marketing teams to implement multi-channel campaigns.
CommercialReal Estate
No H1B
Responsibilities
Create and execute the go-to-market marketing strategy and plan for the industry in alignment with our Work Dynamics Consumer Goods & Services division’s business priorities and goals
Drive the strategy and development of strategic integrated marketing programs to continue to build our brand in the industry and results in marketing generated revenue
Develop and execute messaging, positioning and go-to-market strategies for our portfolio of solutions – ensuring all externally facing messaging is aligned to our key messages and reflect JLL’s unique ability to address the needs of our customers
Manage the spend, invoice tracking and payment of vendors in line with the marketing budget for the industry
Monitor market and industry trends that could affect client needs and act as an industry subject matter expert
Partner with our Centers of Excellence to execute the marketing plans and strategies – including coordination of logistics and timing for tactics like webinars, podcasts, videos, media interviews, social media, events, speaking engagements, etc
Lead and manage the creation of relevant industry content to support go-to-market activities (Client stories, videos, blogs, white papers, webinars, sponsored content, etc)
Work with the business, product, marketing and sales leaders to shape campaign themes across a yearlong+ timeframe
Enhance and measure the effectiveness of our industry .com presence
Act as a point of escalation during the campaign planning, development, execution and optimization process
Contribute to or build industry-specific buyer personas, or refine existing buyer personas based on industry knowledge
Collaborate with partners in sales enablement and marketing operations on a well-defined plan for activating content for lower funnel sales initiatives
Develop and distribute internal marketing materials and presentations to promote a common understanding of the industry strategy and vision to key business line stakeholders and groups
Qualification
Required
Bachelor's degree in marketing, communications, business or related field
8+ years of b-to-b marketing experience
Proven experience working with multiple marketing and sales functions to deliver superior results
Proficient in CRM, marketing automation, web analytics and business intelligence (reporting and analysis tools)
Customer and market-driven orientation with proven record of supporting sales to meet or exceed pipeline and revenue targets
Demonstrated strong listening, information gathering and skills for uncovering and defining deliverables, needs and outcomes
Experience creating and implementing proven successful demand creation and lead nurturing programs
Team player with cross-functional project leadership skills, collaboration
Highly motivated individual who thrives in a fast-paced team environment and is readily adaptable to changing market and organizational requirements
Preferred
Experience in industry GTM strategy in consumer products or for a real estate firm is a plus
Benefits
401(k) plan with matching company contributions
Comprehensive Medical, Dental & Vision Care
Paid parental leave at 100% of salary
Paid Time Off and Company Holidays
Early access to earned wages through Daily Pay
Company
JLL
We’re a leading professional services firm that specializes in real estate and investment management.
10001+ employees
Funding
Current Stage
Public CompanyTotal Funding
$1.59B2025-11-03Post Ipo Debt· $565.35M
2023-11-08Post Ipo Debt· $400M
2019-05-29Post Ipo Debt· $46.5M
Leadership Team
Christian Ulbrich
Global Chief Executive Officer
Jones Lang LaSalle
Global CEO, Capital Markets and Member
Recent News
2026-01-07
Morningstar.com
2025-12-29
Company data provided by crunchbase