Johnson & Johnson Innovative Medicine · 8 hours ago
Product Director, Access and Customer Experience, Psoriatic
Horsham, PA
Full-time
Hybrid
Lead/Staff, Director/Executive
5+ years expJohnson & Johnson is a leader in healthcare innovation, committed to building a world where complex diseases are effectively managed. The Product Director will shape marketing strategies for TREMFYA® to enhance customer experience and optimize access initiatives in partnership with various cross-functional teams.
Pharmaceuticals
Responsibilities
Shape ACx marketing strategy, access and solution messaging, targeting, and tactics to drive TREMFYA® performance
Lead field-aligned strategy and resource deployment in collaboration with Sales, HCP Marketing, and PECS
Design integrated channel plans (digital, peer-to-peer, field) to promote TREMFYA® access and TREMFYAWithMe experience
Partner with Prof Promo & Advanced Analytics to define data-driven triggers, access insights, and experience-boosting tactics
Work with SIA team to convert data into strategic insights guiding execution
Lead implementation and governance of external access and fulfillment partnerships
Develop, plan, and manage relationships with KOLs, practice staff, and peers through advisory boards, congresses, and education initiatives
Collaborate with PECS and Specialty Pharmacies to optimize solutions that improve patient access and fulfillment journeys
Drive continuous improvement and innovation in TREMFYA® access offerings and patient support
Align with Sales, HCP & peer marketing, DTC, PECS, IPS, and external agencies to ensure strategic cohesion and consistent execution
Qualification
Required
Bachelor's degree in Life Sciences, Business, Marketing, or related field (MBA preferred)
Minimum of 5+ years in pharma/healthcare marketing, market access, patient experience, analytics/consulting, or related roles
Proven record planning and executing access or CX strategy, including navigating payer systems, reimbursement, field engagement, and fulfillment
Strong understanding of patient / customer journey design, HCP engagement, omnichannel channels, and payer dynamics
Expert ability to translate data into insights, define actionable triggers, and optimize performance outcomes
Demonstrated capability to lead and influence cross-functional teams in a matrixed organization
Evidence of intellectual curiosity, long-range thinking, stakeholder alignment, and change management
Strong written and verbal communication, project leadership, and ability to convene advisory boards and multi-stakeholder workshops
On-site presence 3 days/week in Horsham, PA, with up to 20% domestic travel
Preferred
Advertising
Brand Identity
Brand Positioning Strategy
Brand Reputation Management
Budget Management
Content Management
Customer Intelligence
Data Analysis
Design Mindset
Execution Focus
Financial Analysis
Interpersonal Influence
Marketing Campaign Management
Organizing
Performance Measurement
Public Relations (PR)
Sales Promotions
Social Media Management
Tactical Planning
Technical Credibility
Company
Johnson & Johnson Innovative Medicine
Johnson and Johnson Innovative Medicine focuses on developing medical solutions for some of the challenging diseases and medical conditions.
10001+ employees
Funding
Current Stage
Late StageLeadership Team
Molly Perkins
VP, Head of Cell & Genetic Medicines Discovery
Recent News
2025-08-14
Company data provided by crunchbase