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Optimum Sports · 5 days ago

Specialist, Creator Activation - CREO

United States

Full-time

Remote

New Grad, Entry Level

$34K/yr - $60K/yr

0+ years exp

Omnicom Media Group (OMG) is a media services division of Omnicom Group Inc. that delivers transformational experiences for consumers, clients, and talent. The Specialist, Creator Activation role is focused on driving Influencer activation within OMG’s Creo product, managing influencer campaigns, and collaborating with paid social teams to execute paid amplification of Creator campaigns.

AdvertisingBrand MarketingMarketingPublic RelationsSports

Responsibilities

Responsible for the strategic alignment and vetting of Influencers for specific client campaigns

Aggregate submissions of Influencer personalities and maintain quality control

Execute partnerships with influencers from post contract phase through campaign completion

Responsible for content review process between influencer and account team

Input all campaign details into accounting/tracker system

Ensure metrics are collected and recaps are developed for all influencer campaigns and programs

Stay apprised of new capabilities that are announced on existing social media platforms as well as new emerging social media platforms that are gaining popularity

Follow social media influencer personalities across multiple social platforms

Assist Sr. Specialists and Managers in creator logistics (travel, shipping product, etc.) to Talent/Influencers for campaigns

Participation in weekly team conference calls including calendar invite, room booking and taking and circulating meeting notes

Maintain a constant pulse on the influencer landscape education via thought leadership communication, staying atop of shifts in the industry and emerging trends and be able to communicate the impact to client business

Build and maintain relationships with creators and platform partners to identify opportunities for activating

Qualification

Influencer marketingContent reviewRelationship buildingAnalytical skillsBusiness acumenCommunication skillsDetail-orientedOrganizational skillsSelf-motivation

Required

Interest in Influencer marketing and an ability to match brand narratives with Creator-led storytelling

Strong relationship building skillset

Understanding of the Influencer ad and organic roles & responsibilities across platforms including but not limited to creative development, talent perspectives, best practices, and measurement

Strong communicator and presenter, able to present and articulate persuasive and cohesive presentations and points-of-view

Analytical and creative mind with strong communication skills

High levels of integrity, autonomy, and self-motivation

Strong business acumen and the ability to make recommendations in a timely manner

Detail-oriented and organized with the ability to multi-task and manage priorities