General Motors · 9 hours ago
Retail Planning Analyst
General Motors is a company focused on leading the change towards a world with Zero Crashes, Zero Emissions, and Zero Congestion. The Retail Planning Analyst will analyze automotive market trends and develop actionable insights to influence leadership decisions and support strategic projects that enhance GM’s retail strategy.
AutomotiveElectric VehicleInformation ServicesManufacturingTransportation
Responsibilities
Analyze U.S. automotive market trends and competitive performance to uncover emerging opportunities and risks
Leverage diverse data sources to monitor consumer behavior and inform proactive strategies that drive growth and mitigate challenges
Transform complex data into clear, actionable insights that influence leadership decisions and cross-functional strategies
Design and deliver dashboards, reports, and executive presentations that guide go-to-market plans and optimize business outcomes
Lead high-impact projects supporting sales, spending, and profitability objectives across GM’s retail network
Develop analytics to evaluate incentive program effectiveness and efficiency, ensuring alignment with business goals
Respond to senior leadership requests with timely, data-driven analyses on industry trends, share performance, and strategic priorities
Synthesize insights into compelling narratives with clear business implications to drive informed decision-making
Collaborate with cross-functional partners to co-develop analysis and build strong stakeholder relationships that enhance project impact
Qualification
Required
Bachelor's degree
5+ years of experience in automotive market analysis, incentives, or related disciplines
Advanced proficiency in Excel, PowerPoint, and data visualization tools (Power BI, Tableau), with a proven ability to independently generate accurate, efficient reports
Strong automotive acumen with advanced knowledge of major industry data sources (e.g., PIN, POLK, IHS, CVI)
Exceptional analytical and problem-solving skills, with the ability to develop strategic solutions for complex, non-standard challenges
Polished communication and presentation skills, capable of conveying insights clearly to technical and non-technical audiences, including senior leadership
Collaborative mindset and relationship-building ability, fostering strong partnerships across functions and organizational levels
Preferred
Master's degree in Business, Economics, Statistics, or a related field
7+ years of experience in automotive market analysis, incentives, or related disciplines
Benefits
From day one, we're looking out for your well-being–at work and at home–so you can focus on realizing your ambitions.
Total Rewards resources
Company
General Motors
General Motors is an automotive company that designs, produces, markets, and distributes vehicles and vehicle parts.
H1B Sponsorship
General Motors has a track record of offering H1B sponsorships. Please note that this does not
guarantee sponsorship for this specific role. Below presents additional info for your
reference. (Data Powered by US Department of Labor)
Distribution of Different Job Fields Receiving Sponsorship
Represents job field similar to this job
Trends of Total Sponsorships
2025 (787)
2024 (740)
2023 (450)
2022 (795)
2021 (748)
2020 (452)
Funding
Current Stage
Public CompanyTotal Funding
$8.51BKey Investors
US Department of Energy
2025-05-05Post Ipo Debt· $2B
2024-10-31Grant· $8M
2024-07-11Grant· $500M
Leadership Team
Recent News
2026-01-12
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2026-01-12
2026-01-12
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