Apply on Employer Site

Suno · 3 days ago

Marketing Analyst

NYC

Full-time

Onsite

Entry, Mid Level

$140K/yr - $200K/yr

2+ years exp

Suno is a music company that leverages advanced AI technology to empower a global community in music creation. They are seeking a Marketing Analyst to drive data-driven acquisition decisions, design marketing experiments, and analyze performance metrics to optimize spending. The role emphasizes ownership of data accuracy and collaboration with marketing and creative teams to enhance campaign effectiveness.

AppsArtificial Intelligence (AI)Music

Responsibilities

Run marketing experiments – Design and analyze A/B tests and incrementality tests to figure out which channels actually drive growth (not just which ones get the last click)

Own attribution modeling – Build and maintain multi-touch attribution that reflects the real customer journey. You'll challenge platform-reported numbers and reconcile discrepancies until we have a model we can trust

Keep our data clean – Be the person who makes sure our marketing spend data is accurate. When someone asks "is this CAC number right?" you'll know the answer and how to fix it if it's not

Analyze creative performance fast – Our creative team iterates quickly. You'll help them understand what's resonating (and what's not) so they can double down on what works

Analyze subscriber economics – Monitor LTV, retention, and payback periods by cohort, channel, and country. Help us understand the unit economics that drive our business

Grow with the role – As you get deeper into the business, you'll take on bigger problems: running mixed media models, forecasting performance, identifying international expansion opportunities, and partnering with lifecycle teams on retention strategies

Qualification

Marketing analyticsSQLExperiment designAttribution modelingData quality ownershipCuriosityHealthy skepticismSpeedPartnershipPythonRMixed media modelingConsumer subscription experiencePaid social knowledgePaid search knowledgeClear communication

Required

2-4 years doing marketing or growth analytics – You've worked with acquisition data before and know your way around CAC, LTV, payback periods, and ROAS

Strong SQL skills – You're comfortable querying large datasets in Snowflake (or similar) without needing hand-holding

Experiment design experience – You know how to set up A/B tests, calculate statistical significance, and explain why incrementality testing matters

Clear communication – You can translate complex analyses into insights that non-technical teams can act on. Bonus points if you can do this without making people's eyes glaze over

Ownership mentality – You take pride in data quality and don't pass the buck when numbers don't add up