Apply on Employer Site

Appcast, Inc · 1 day ago

Advertising Operations Analyst

Lebanon, NH

Full-time

Hybrid

Entry, Mid Level

2+ years exp

Appcast is the leading recruitment marketing platform powered by programmatic. The Advertising Operations Analyst is responsible for managing, growing, and improving job seeker traffic delivery while collaborating with various teams to enhance financial performance and operational efficiency.

AdvertisingAdvertising PlatformsB2BEmploymentHuman ResourcesInternetRecruitingStaffing Agency

Growth Opportunities

Responsibilities

Monitor the performance of the employer ad exchange, utilizing daily, weekly and monthly reports to ensure financial goals are being met and to deliver as much apply and hire value to the customer based on the budget available

Work independently with key job board partners to ensure customer goals and needs are being met as well as drive improvements in the job board partner program. This will be done through understanding what kinds of traffic the partner has available, any pricing algorithms being used, market dynamics specific to that partner and identifying areas to share performance data more effectively to drive more spend, applies and hires

Join meetings with the Business Development team with partners to learn how their jobs marketplaces work, share best practices across the industry with an eye towards supporting partner growth in terms of spend, apply delivery and number of hires delivered to customers

With input from Account Managers, Tech Services and Partnerships teams, identify opportunities to reduce the amount of time it takes to setup new customers, increase the financial performance of the Employer advertising business and increase the amount of campaigns that an Account Manager and AdOps Analyst can effectively support

Partner cross-functionally with the Product team to investigate bugs and technical issues and solve for partner facing issues while building technical understanding of Appcast’s product suite

In some cases, interface with Finance and partners to manage COGS and accounts payable

Qualification

Microsoft ExcelSQLData AnalysisCommunication SkillsProblem Solving

Required

Advanced Microsoft Excel Skills (including Vlookups, Pivot Tables, etc)

Demonstrated a willingness to learn SQL or possess prior experience in querying databases to effectively manipulate and extract data for analytical purposes

Exceptional verbal, written, and visual communication skills

Constant curiosity, genuine interest to continue learning and eager to solve problems

Possess the subject matter expertise needed to lead special projects and complex accounts with minimal guidance from a manager and/or team leadership

2-5 years' experience in a business environment