Areté Health PT · 20 hours ago
Business Development Associate
Gaithersburg, MD
Full-time
Onsite
Entry, Mid Level
2+ years expAreté Health PT is a growing, patient-centric outpatient physical therapy provider focused on excellence in clinical outcomes. They are seeking a Physician Liaison & Brand Ambassador responsible for building referral relationships and driving patient volume growth through direct sales and education.
Health CareRehabilitationWellness
Responsibilities
Develop and execute a structured sales plan to grow new patient referrals from physicians, specialists, and health systems
Conduct daily in-person and virtual provider visits to strengthen referral pipelines
Educate providers and office staff on Arete’s outcomes, access-to-care model, and The Arete Way
Build long-term relationships with referral coordinators, schedulers, and medical assistants who influence referral flow
Track referral patterns and identify at-risk or declining providers to re-engage
Deliver targeted presentations and lunch-and-learn sessions for referring offices
Distribute branded, compliant marketing materials that reinforce Arete Health’s differentiation
Partner with marketing team on digital campaigns, physician newsletters, and patient success stories
Support community outreach events that strengthen physician and patient engagement
Maintain a detailed log of provider visits, referral volume, and follow-up actions
Monitor and report on key KPIs: number of provider visits per week, new referral sources added, monthly new patients, and referral conversion rates
Work with leadership to align sales efforts with clinic capacity and strategic growth priorities
Partner with Clinic Directors to ensure providers receive feedback on referred patient progress and outcomes
Coordinate with operations to guarantee scheduling access and reduce barriers for referring providers
Share provider insights with leadership to inform business development strategy
Qualification
Required
Bachelor's degree in Marketing, Business, Healthcare Administration, or related field
2+ years of experience in physician liaison, healthcare sales, or referral development
Strong sales orientation with proven ability to build and maintain provider relationships
Excellent communication and presentation skills
Valid driver's license and ability to travel frequently within territory
Experience in outpatient physical therapy, healthcare sales, or physician liaison role
Familiarity with EMR/CRM systems for tracking referral activity
Background in healthcare compliance and HIPAA
Company
Areté Health PT
Arete Health exists to transform outpatient physical therapy by aligning capital, care, and character.
11-50 employees
Funding
Current Stage
Early StageCompany data provided by crunchbase