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Cella · 8 hours ago

SENIOR UX CONTENT STRATEGIST

Malvern, PA

Contract

Onsite

Senior Level

$70/hr - $80/hr

Cella is a company that specializes in creative staffing solutions, and they are seeking a Senior UX Content Strategist. The role involves strategic planning, execution of content strategies, and ensuring alignment with brand and user needs through effective content architecture and messaging.

Content MarketingDigital MarketingInformation Technology

Growth Opportunities

Responsibilities

Strategic planning and intake: Attends team ceremonies and manages upfront quarterly planning and adhoc needs to determine support needs, facilitates resourcing of RED creatives, and schedules creative kick-offs for projects that require a content strategy

Strategic discovery: In-depth research from a content perspective. (i.e., User research testing, competitive analyses, audits, etc.)

Strategy execution: Develops and delivers strategies (in partnership with UX and SEO) to support business goals and user needs. Communicates subject matter expertise and advocates for content best practices and principles to writers, partners, and stakeholders

Content messaging best practices: what content is needed, accessibility, SEO considerations, etc

Content architecture: structuring and organizing information to optimize user experience

Consistency and alignment with brand and platforms

Language optimization and alignment with SEO. (specific nomenclature and terminology)

Test and refine experiences based on content preferences, readability, comprehension

Qualification

UX content strategyDesign systemsFIGMA/FIGJAMMiroContent architectureSEO considerationsRelationship managementExpert communication skillsCritical thinking

Required

Experience with UX content strategy and design systems

Experience with FIGMA/FIGJAM, or Miro

Strong relationship management: Seeks clarity and clear solutions by asking critical questions, identifying disconnects, and problem solving. Liaises between public site partners, RED creative partners, and stakeholders to align on strategic direction and manage feedback while adhering to the campaign objectives

Expert communication skills (story-telling, visualization, wireframes) and the ability to simplify information and distill details into high-level content direction, as well as get buy-in on content strategy direction from internal partners and stakeholders

Proven experience solving problems, dealing with ambiguity, and applying critical thinking skills to provide clear direction to internal partners and the creative team

Subject matter expertise: Content design expert

Subject matter expertise: Strategic discovery and execution

Subject matter expertise: Content messaging best practices: what content is needed, accessibility, SEO considerations, etc

Subject matter expertise: Content architecture: structuring and organizing information to optimize user experience

Subject matter expertise: Consistency and alignment with brand, platforms, and creative strategies

Subject matter expertise: Language optimization and alignment with SEO. (specific nomenclature and terminology)

Subject matter expertise: Testing and refining experiences based on content preferences, readability, comprehension