Trove Brands · 8 hours ago
Senior Associate Brand Manager-BlenderBottle
Trove Brands is a privately-held house of brands including BlenderBottle®, Owala™, Avana®, and Whiskware™. The Senior Associate Brand Manager will lead the strategy for the BlenderBottle Brand, creating purpose-driven brand strategies and working with cross-functional teams to drive business growth.
ManufacturingPlastics and Rubber ManufacturingSalesWholesale
Responsibilities
Uphold BlenderBottle’s premium identity and voice across all consumer touchpoints, ensuring a cohesive and purpose-driven brand experience
Drive brand-building initiatives, innovation projects, and business model improvements in collaboration with cross-functional partners to meet financial and volume goals
Collaborate with experts across Product, Price, Place, and Promotion to assess opportunities, orchestrate the annual plan, and ensure execution aligns with the brand foundation
Analyze consumer data, category trends, and competitive landscapes to uncover insights that guide product innovation, marketing messaging, and portfolio decisions
Oversee the commercialization of new product initiatives, managing timelines and deliverables to ensure successful launches that support the annual brand plan
Partner with Supply Chain to forecast demand by applying business and consumer insights, ensuring accurate inventory and availability
Coordinate with creative, digital, and retail marketing teams to deliver impactful campaigns across e-commerce, social media, retail, and experiential channels
Manage budgets, track KPIs, and evaluate campaign and product performance to optimize ROI and inform future planning
Serve as a liaison between Marketing, Product Development, and Sales, ensuring consistent brand messaging and on-time deliverables
Work with Sales to craft compelling customer stories, presentations, and tools that profitably win with key retail and distributor partners
Qualification
Required
3–5 years in CPG brand marketing, finance, sales, consulting, or a leadership development program
Ability to think strategically, balance short-term and long-term priorities, and generate creative solutions that drive brand growth and innovation
Strong ability to translate data into actionable insights, understand P&L mechanics, and choose levers across the 4Ps to achieve brand goals
Capable of inspiring and influencing cross-functional teams, managing multiple projects, and achieving results in a fast-paced environment
Team player with excellent written and verbal communication skills; able to build relationships across functional areas, cultures, and languages
Highly organized, proactive, and able to work with minimal supervision while managing competing priorities
Proficiency in Excel, PowerPoint, and project management software
Comfortable managing brands at various stages of growth and identifying opportunities across a portfolio to build cohesive strategies
Preferred
familiarity with premium consumer products
experience with tools like Circana data, DOMO, or similar analytics platforms
Benefits
Comprehensive medical, dental, and vision care
401k package with employer matching
Paid Time Off
Maternity/Paternity leave
Full indoor basketball/volleyball court
Fully equipped fitness center (cardio, weights, functional fitness area, lockers and showers, etc.)
Yoga studio
Meditation/Nap room
And much more!
Company
Trove Brands
Trove Brands is a designer, and supplies bottles.
Funding
Current Stage
Growth StageRecent News
2025-03-12
analyticsinsight.net
2022-09-02
2022-08-12
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