Manager, Digital Partnerships jobs in United States
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IPG Mediabrands ยท 19 hours ago

Manager, Digital Partnerships

positionLos Angeles, California, United States
timeFull-time
remoteOnsite
seniorityMid, Senior Level
money$85K/yr - $95K/yr
date4+ years exp

Mediabrands is a leader in reshaping the media industry by orchestrating consumer experiences for brands. The Manager, Digital Partnerships is responsible for leading a team to develop and execute digital media plans, ensuring deliverables meet specifications and identifying non-traditional partnership opportunities.

AdvertisingDigital MediaMarketing

Responsibilities

Communicate with clients on marketplace intelligence and partnership needs, ensuring alignment with client KPIs
Manage daily client contact and requests, develop relationships with media partners, and present plan recommendations
Liaise with internal teams, collaborate for knowledge sharing, and mentor/train associates
Lead strategic media planning, KPI development, and partner negotiations using data and analytics
Delegate and oversee plan development, manage budgets and client billing process
Provide guidance on campaign oversight, reports, and client presentations
Manage Analytics and Ad Ops relationship for proper tagging, reporting, and optimization
Secure best marketplace pricing, foster relationships with media partners, and master investment strategies

Qualification

Digital media planningIntegrated marketing communicationCampaign management technologyMedia tools understandingThird-party marketing researchDelegation skillsOral communicationWritten communication

Required

Experience across a variety of media channels
Fundamental understanding of media tools as well as syndicated tools
Demonstrated ability to develop integrated marketing communication plans encompassing traditional and non-traditional media strategies
Experience with campaign management/ad serving technology: Double Click DART, Atlas DMT, and/or Media Mind

Preferred

4+ years of experience in digital media planning
Preferred working knowledge of third-party Internet marketing research: comScore Media Metrix, Nielsen NetView, @Plan, NetRatings, and others
Ability to communicate concisely and clearly both orally and in writing
Ability to delegate and oversee Associates and Negotiators workload

Benefits

Medical and dental coverage
401(k) plans
Flex spending
Life insurance
Disability
Employee discount program
Employee stock purchase program
Paid family benefits

Company

IPG Mediabrands

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IPG Mediabrands is the media and marketing solutions division of Interpublic Group (NYSE: IPG).
dateFounded in 2007
location
Copenhagen, Hovedstaden, DNK
people-size10001+ employees
web-link
http://www.ipgmediabrands.dk

Funding

Current Stage
Late Stage

Leadership Team

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Justin Wroe
Chief Executive Officer, IPG MediaBrands US
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Kostas F.
CTO
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Company data provided by crunchbase