Associate, Digital Marketing jobs in United States
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GovExec ยท 12 hours ago

Associate, Digital Marketing

positionWashington, DC, US
timeFull-time
remoteHybrid
seniorityNew Grad, Entry Level
money$50K/yr - $55K/yr
date0+ years exp

GovExec is seeking a Digital Marketing Associate to join their team. The role involves owning marketing programs, developing and executing digital tactics, and analyzing data-driven campaigns to enhance the brand's reach and effectiveness.

GovernmentGovTechPublishing

Responsibilities

Own, develop and enhance sponsorship marketing campaigns to meet strategic client goals and assist in sales renewal opportunities. This will include email marketing campaigns, demand generation, website advertising, and more
Develop engaging audience marketing campaigns to increase brand awareness and reach editorial audience goals
Assist Digital Managers in developing and enhancing digital acceleration products to ensure client success and development of a profitable product
Contribute to strategic projects to ultimately help achieve company and department goals
Analyze campaign delivery status through campaign completion across the team. This will include analysis of organic growth tactics, their reliability of delivery and how we can improve or implement new tactics
Employ email best practices for send times, subject lines, list segmentation, format and deliverability. Analyze open rates and click-through rates to shape email distribution strategy
Perform other duties as assigned

Qualification

Email marketingDigital marketingHTMLAdobe SuiteGoogle SuiteSocial media experienceCommunication skillsOrganizational skillsFlexibilityInitiative

Required

Bachelor's degree in a related field
6 months to 2 years of experience in a related role
Strong written and verbal communication skills
Strong organizational skills
Flexibility and interest to learn new skills, technologies, and industry trends
Initiative to drive new ideas forward in the marketing industry
Familiar with Microsoft Suite, Adobe Suite, and Google Suite

Preferred

Experience with HTML, Sailthru, or email marketing is a plus
Experience with social media is a plus

Benefits

Medical, dental, and vision insurance plans
401(k) retirement plan with company match
Open time off policy
Twelve weeks paid parental leave
Supportive, collaborative teams
Unique opportunity to help government officials from a private sector company
Expansive learning and development opportunities

Company

GovExec

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GovExec mission is to inform and inspire government leaders and civil servants at all levels to achieve the goals of improving society.
dateFounded in 1969
location
Washington, District of Columbia, USA
people-size51-200 employees
web-link
https://about.govexec.com/

Funding

Current Stage
Growth Stage
Total Funding
unknown
2020-03-17Acquired
2020-03-01Private Equity

Leadership Team

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Jay Hariani
Executive Vice President
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Nate Nash
Executive Vice President
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