Alt · 1 day ago
Growth Lifecycle Manager
Alt is unlocking the value of alternative assets, starting with the $5 B trading-card market. As Alt’s Growth Lifecycle Manager, you will own growth through the product and lifecycle, focusing on designing and optimizing lifecycle experiences that drive activation, engagement, retention, and revenue across the platform.
FinanceFinancial ServicesFinTechLendingMarketplace
Responsibilities
Design and execute lifecycle programs across email, push, SMS, in-app messaging, and product surfaces
Build and optimize onboarding, activation, re-engagement, and retention flows for buyers and sellers
Leverage marketing automation, behavioral data, and ML-based techniques to create personalized experiences at scale
Translate product moments into timely, relevant lifecycle touchpoints
Partner deeply with Product, Design, Engineering, Data Analytics, and Sales to shape communication inside the product, not just around it
Influence UX, copy, sequencing, and transactional triggers that improve conversion and trust
Identify and unblock growth bottlenecks related to experience, tooling, or execution
Move fast, wear multiple hats, and execute without perfect inputs
Build scrappy solutions when needed (templates, HTML, tooling workarounds)
Balance strategy with execution
Own lifecycle experimentation and measurement across activation, conversion, and retention
Analyze behavior, cohorts, and funnel drop-offs to inform iteration
Continuously refine programs based on data, not opinion
Use AI to accelerate lifecycle creation, experimentation, personalization, and iteration
Apply AI thoughtfully to improve speed, relevance, and learning velocity
Focus on outcomes, not buzzwords
Qualification
Required
5+ years of experience in growth, lifecycle, or product-led growth, ideally in a marketplace, fintech, consumer app, or similar high-velocity environment
Proven ability to personally build and optimize lifecycle programs, not just oversee them
Strong experience with lifecycle tools (Iterable or similar) across email, push, SMS, and in-app - experience with WhatsApp, RMS, Moveable Ink, or Live Events is a plus
Ability to create complex audience segmentations and operate within a large data set - Experience with Hightouch or SQL is preferred
Deep appreciation for native app experiences and mobile-first growth
Comfort operating in ambiguity and moving fast with limited resources
Strong analytical mindset with the ability to translate data into action
Experience partnering closely with Product and Design to drive growth through experience
Familiarity with analytics tools (Amplitude, Segment, Branch, or similar)
Benefits
$100/month work-from-home stipend
$200/month wellness stipend
WeWork office stipend
401(k) retirement benefits
Flexible vacation policy
Generous paid parental leave
Competitive healthcare benefits, including HSA, for you and your dependent(s)
Company
Alt
Alt is an online marketplace that enables users to buy, sell, and vault authenticated trading cards.
Funding
Current Stage
Growth StageTotal Funding
$146.01MKey Investors
Trinity CapitalSpearheadSeven Seven Six
2025-07-18Debt Financing· $40M
2023-01-01Series Unknown
2021-11-08Series B· $75M
Recent News
2025-11-14
2025-07-19
Company data provided by crunchbase