Minitube International · 1 week ago
Sales and Marketing Manager
Verona, WI
Full-time
Onsite
Mid, Senior LevelMinitube International is an internationally recognized leader in reproductive technologies for animal husbandry. The Sales and Marketing Manager is responsible for executing sales and marketing strategies to achieve revenue and customer acquisition goals while managing day-to-day operations and leading the sales and marketing team.
Artificial Intelligence (AI)BiotechnologySoftware
Responsibilities
Execute approved sales strategies to meet assigned revenue, margin, and growth targets
Manage sales pipeline activities and ensure timely follow-up and conversion
Prepare and present customer proposals, quotations, and product presentations
Support customer negotiations and pricing activities in coordination with the CCO
Submit accurate monthly and quarterly sales performance reports to the CCO
Implement marketing action plans aligned with corporate sales and growth objectives
Conduct market research to identify customer needs, competitor activity, and emerging market opportunities
Support product positioning, promotional activities, and advertising initiatives
Monitor and evaluate marketing activity effectiveness and provide recommendations for improvement
Maintain awareness of industry trends, new products, and competitive developments
Manage assigned customer accounts and support customer acquisition and retention efforts
Communicate product features, benefits, and value propositions to prospective and existing customers
Address customer inquiries, service issues, and complaints in coordination with internal teams
Support senior leadership in managing strategic customer relationships as required
Lead, organize, and supervise sales and marketing staff to ensure effective execution of assigned responsibilities
Communicate job expectations and monitor individual performance
Support recruitment, onboarding, training, and coaching activities in collaboration with HR and management
Promote teamwork, accountability, and adherence to company policies and procedures
Maintain accurate sales records, forecasts, and reports using approved CRM and reporting systems
Track and report key performance metrics related to sales activity and marketing execution
Ensure adherence to established sales processes, pricing guidelines, and approval workflows
Support budget tracking and expense management in accordance with approved departmental budgets
Coordinate with purchasing, logistics, service, support, and technical teams to ensure efficient order processing and customer satisfaction
Provide product demand forecasts and market feedback to purchasing and management
Participate in cross-functional initiatives to improve operational efficiency and customer experience
Promote and comply with workplace health and safety standards
Ensure departmental adherence to ISO requirements, quality systems, and audit processes
Complete all required training, documentation, and certifications in a timely manner
Qualification
Required
Proven experience in sales or sales management roles with consistent achievement of targets
Strong communication, presentation, and customer relationship skills
Effective organizational, time management, and prioritization abilities
Ability to analyze market data and translate insights into actionable plans
Ability to perform effectively in a structured, deadline-driven environment
Commitment to continuous professional development
Preferred
Experience in Agricultural and Livestock Sales is beneficial
Benefits
Health management programs
Professional development
Family-friendly policies
Company
Minitube International
Minitube International is the world’s leading system supplier for reproduction technology in farm animals, specializing in artificial insemination, embryo transfer, and related biotechnologies.
Founded in 1970
201-500 employees
Funding
Current Stage
Growth StageCompany data provided by crunchbase