LeadVenture® · 8 hours ago
Senior Product Marketing Manager
United States
Full-time
Hybrid
Senior Level
5+ years expLeadVenture is a market-leading SaaS provider of digital retailing and eCommerce solutions. The Senior Product Marketing Manager will shape product positioning and go-to-market execution, collaborating with various teams to ensure successful product launches and effective sales enablement.
Digital MarketingE-CommerceSaaSSoftware
Responsibilities
Own positioning and messaging for products and solutions across priority markets and verticals
Translate product capabilities into clear customer value and outcomes
Develop differentiated narratives grounded in customer needs and competitive context
Lead GTM planning and execution for new products, features, and enhancements
Partner with Product, CSM, and Sales to ensure launches are focused, coordinated, and measurable
Create launch plans that include messaging, enablement, campaigns, and internal readiness
Equip Sales and BDR teams with the tools they need to win, including:
Pitch decks and talk tracks
Competitive battlecards and objection handling
Use cases, case studies, and proof points
Partner closely with Sales leadership to gather feedback and continuously improve enablement
Own competitive research and analysis
Translate insights into actionable guidance for Sales and Marketing
Help the organization understand where we win, why we win, and where we need to improve
Develop deep understanding of ICPs, buyer personas, and customer journeys
Partner with Customer Success and Product to surface insights from the field
Use insights to inform positioning, campaigns, and roadmap conversations
Work closely with:
Product Management on roadmap and launches
Revenue Marketing on campaigns and pipeline support
RevOps on enablement alignment and feedback loops
Act as a connective tissue across teams to ensure clarity and consistency
Leverage AI tools to accelerate research, content creation, and analysis
Stay current on modern PMM practices and tools to improve efficiency and effectiveness
Qualification
Required
5+ years of experience in B2B SaaS product marketing
Bachelor's degree in marketing, business, or equivalent experience
Has actually led launches end to end, not just written messaging docs
Comfortable pushing sales teams forward with clear narratives, talk tracks, and proof (you earn trust instead of forcing compliance)
Exceptional at turning complexity into clarity, especially when products, stakeholders, or priorities are messy
Communicates with confidence and conviction, whether in a deck, a Teams thread, or a room full of execs
Naturally cross-functional and highly likable (you can influence product, sales, and leadership without stepping on toes or burning goodwill)
A true operator: sees gaps, takes ownership, and moves things forward without waiting for perfect direction or permission
Ability to travel up to 20-25%
Preferred
Experience in growth-stage or PE-backed SaaS
Experience supporting verticalized or multi-product portfolios
Familiarity with modern GTM, RevOps, and AI tools
Company
LeadVenture®
Fueling Dealer Growth LeadVenture's technology platforms power over 40,000 dealers.
1001-5000 employees
Funding
Current Stage
Late StageLeadership Team
K
Krissy Mullins
Chief Operating Officer
Chengappa Chendira
Vice President & Managing Director - India
Company data provided by crunchbase