Edelman Smithfield · 14 hours ago
Senior Vice President, Digital Lead - Financial Communications
Edelman Smithfield is a global financial communications firm specializing in financial markets and strategic situations. They are seeking a Senior Vice President to lead and grow the firm’s digital and social media capabilities, focusing on digital innovation, client collaboration, and team mentorship.
Public Relations & Communications
Responsibilities
Lead and support the growth of an expanding digital offering within Edelman Smithfield, overseeing its development, positioning, and market differentiation
Shape the group’s growth strategy and identify, pursue, and drive new business opportunities by cultivating relationships with prospective clients, leading and contributing to pitches, and expanding existing accounts
Serve as a trusted strategic advisor and primary point of contact for clients, offering thoughtful counsel, anticipating needs, and ensuring consistently high-quality, results-driven work
Champion the value of digital across clients and teams, elevating program performance and delivering best-in-class digital and social strategies with measurable impact
Set and oversee strategic communications direction, including the creation of annual and quarterly plans, integrated campaigns, and content strategies aligned with client and business objectives
Drive digital education and enablement across the broader team, helping non-digital colleagues build fluency, confidence, and capability to deliver integrated, digital-first client work
Develop and manage staffing plans, budgets, and scopes of work to ensure operational excellence, profitability, and effective resource utilization
Stay ahead of digital communications and marketing trends, bringing forward new ideas and best practices to enhance client strategies and drive continuous improvement
Maintain accountability for quality, performance, timelines, and budgets, ensuring operational efficiency across all account activities
Mentor, empower, and motivate team members at all levels; provide constructive feedback, foster professional growth, and promote a culture of collaboration and innovation
Oversee multiple complex projects from concept to completion, applying foresight, measurement frameworks, and problem-solving to deliver exceptional results
Commit to continuous learning and leadership development while cultivating talent and driving excellence across the team
Qualification
Required
Bachelor's degree in political science, business, journalism, public policy, communications, or a related field
At least 10+ years of post-graduate, relevant professional experience in digital marketing, social media, public relations, advertising, consulting, media, publishing, or a related field
Preferred
Prior experience in an agency environment, with the ability to quickly adapt, manage multiple priorities, and deliver impact in a fast-paced, client-driven setting
Experience serving as a primary point of contact for clients, executing plans to meet measurable client goals, and managing projects within budget
Strong understanding of capital markets and the financial services industry, including key trends, regulatory considerations, and audience behaviors across retail banking, fintech, asset management, and hedge funds
Demonstrated success in developing and executing integrated digital communications strategies for financial institutions, aligned with measurable business outcomes
Proven ability to identify and pursue new business opportunities, contribute to pitch development, and expand existing client relationships
Experience evolving or scaling digital capabilities within a broader communications or marketing organization, including educating and empowering non-digital teams
Deep expertise in social media platforms, digital marketing tools, and the broader digital ecosystem, with the ability to apply emerging trends and best practices
Strong analytical mindset, with experience using data and insights to optimize performance, demonstrate ROI, and inform strategy
Exceptional collaborative instincts, with experience partnering across disciplines—such as paid media, creative, design, and technology—to deliver cohesive, high-impact client programs
Ability to translate complex financial topics into clear, engaging, and impactful digital content
Executive-level communication skills, including the ability to counsel senior clients, present complex strategies with clarity, and represent the firm in external settings
A passion for creative thinking and innovation, with experience partnering effectively with creative and design teams
Demonstrated ability to manage across levels and teams, with enthusiasm for coaching and developing talent and a track record of mentoring, motivating, and fostering growth across diverse skill levels
Benefits
Medical and dental insurance
Vision
401K
Life insurance
Disability insurance
Paid time off
Travel assistance
Wellness programing
Company
Edelman Smithfield
Edelman Smithfield is a financial communications boutique that specializes in the financial markets and special situations, serving clients in the United States, Canada, EMEA, APAC and beyond.