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Walgreens · 3 days ago

Associate Manager, Media Planning

108 WILMOT ROAD,DEERFIELD,IL,60015-05108-00001-Y

Full-time

Onsite

Mid, Senior Level

$86K/yr - $138K/yr

4+ years exp

Walgreens is a well-established company serving millions of customers across its stores in the U.S. The Associate Manager, Media Planning will coordinate and manage media plans for clients, ensuring effective strategies are developed and executed while leading a team to optimize client relationships and outcomes.

Consumer GoodsHealth CarePharmaceuticalRetail

Responsibilities

Reviews, manages, and responds to RFP requests giving guidance to sales teams

Develops strong and effective media plans based on sound strategies, past performance, and research

Audits media plans and all supporting documents related to the process such as but not limited to: ad specification sheets, insertion orders, billing documentation

Formulates, writes, and presents campaign / media recommendations and proposal documents. Oversees day-to-day workloads of Media Planners / Sr. Media Planners and assists in their training and development

Maintains a deep understanding of client business goals and marketing objectives and translate them into digital objectives/strategies

Manages all aspects of the media plan execution, including quality assurance of insertion orders and billing reconciliation

Works with Media Execution and Analytics teams to monitor, analyze, and report campaign results

Collaborates with Insights teams on audiences targeting to align with marketing objectives

Remains abreast of the overall media marketplace and relevant opportunities to clients

Supports process improvement initiatives within the Media Planning team

Creates improvement and better outcomes through innovation / approaching things in new ways

Qualification

Omni-channel planningDigital media experienceMedia plan developmentBudgetP&L managementIndirect team managementAgility in problem solvingCreativity

Required

Bachelor's Degree and at least 2 years of experience with omni-channel planning OR High School/ GED and at least 4 years of experience with omni-channel planning

Experience with digital media such as programmatic, social, search, and in-store media

Demonstrate creativity and agility when problem solving

Preferred

Experience with building high-performing media plans inclusive of the audience, message, channel, and measurement strategy

At least 4-6 years of experience as an omni-channel media supervisor or associate director level with programmatic, social, and search experience

Experience with indirect management of team members, including assisting in the development, training and assignment of work/projects to other members of a team

Experience working with annual brand budgets and P&L concepts – revenue, cogs, gross profit margin, operating expenses, and income

Experience working with cross-functional teams in a matrixed environment

Company

Walgreens

Glassdoor3.1

Walgreens is a pharmacy, health, and wellness service center that offers trained infusion nurses and pharmacists to treat patients. It is a sub-organization of Walgreens Boots Alliance.

Founded in 1901

Deerfield, Illinois, USA

10001+ employees