Modern Woodmen of America · 1 week ago
Director of Marketing and Communications
Rock Island, IL
Full-time
Onsite
Senior Level, Lead/Staff
$160K/yr - $200K/yr
10+ years expModern Woodmen of America is seeking a visionary Director of Marketing & Communications to lead enterprise-wide marketing, communications, and creative services. This role involves driving national brand visibility and digital modernization to support the organization's member-centric growth strategy.
FinanceFinancial ServicesLife Insurance
Responsibilities
Lead and evolve enterprise marketing and communication strategies
Expand and optimize national brand campaigns across digital, social, and traditional media
Advance digital platforms for seamless member engagement
Build a modern digital marketing engine using analytics, automation, and personalization
Strengthen communication strategies supporting recruiting, training, and engagement of the field force
Oversee public relations, internal communications, and crisis planning
Manage a $45-50M budget, including, $35M in media spend
Champion brand consistency and storytelling across all channels
Qualification
Required
Bachelor's degree in marketing, business, or related field required
10+ years of progressive marketing leadership in Life & Annuity industry (Property & Casualty, or Health Insurance industry experience will be considered)
Proven success with national brand campaigns and digital transformation
Experience managing creative teams and agency relationships
Strong strategic, analytical, and storytelling skills
Collaborative leader aligned with values of service and community
Proficient in Microsoft Office and Adobe Creative Cloud (InDesign, Photoshop, Illustrator)
Preferred
MBA preferred
Professional designations (LOMA Fellowship, FIC, CLU, ChFC) are a plus
Benefits
Vacation
Sick leave
11 paid holidays
Educational offerings to enhance your knowledge of our industry
Company-paid retirement plan
Matching 401(k) plan
Employee Impact Bonus
Medical, Dental and Prescription Drug Insurance. We pay 100% of employees’ health insurance premiums and 50% of employee dependents’ premiums.
Group term life insurance.
Long-term and short-term disability.
Voluntary benefits: vision, flexible savings accounts (FSA), accident insurance
Company
Modern Woodmen of America
Modern Woodmen of America is a fraternal financial services organization.
1001-5000 employees
Funding
Current Stage
Late StageLeadership Team
Jerry Lyphout
President and Chief Executive Officer
Todd Swanson
Chief Financial Officer
Recent News
Quad City Business Journal
2022-04-27
Company data provided by crunchbase