Oliveda International Inc. · 1 day ago
Social Media Strategist
Culver City, CA
Full-time
Onsite
Mid Level
$90K/yr - $120K/yr
3+ years expOliveda International Inc. is a pioneering company in the beauty and wellness sector, specializing in waterless skincare formulations. They are seeking a Social Media Strategist to enhance their digital presence and engage with their community through strategic content creation and social media management.
CosmeticsE-CommerceE-Commerce Platforms
Hiring Manager
Natacha Silva, MBA
Responsibilities
Support the development and execution of social content calendars and manage daily publishing across platforms including Instagram, TikTok, Facebook, X (Twitter), Threads, LinkedIn, Reddit, YouTube, and Pinterest, using tools such as Later.com
Create, manage, and optimize the social media calendar across all channels
Develop engaging content strategies using video, text, and imagery to grow and activate a highly engaged audience
Conduct competitive and industry research to identify trends, opportunities, and best practices
Actively engage with followers by responding to comments, messages, and conversations across social platforms
Identify opportunities to positively influence brand perception and community trust
Respond to customer reviews on platforms such as Google, Trustpilot, BBB, and others
Follow up on customer issues using internal tools, ensuring clear documentation and exceptional customer service
Execute and optimize paid social media campaigns to support audience growth, lead generation, and conversions
Collaborate with influencers and content creators, ensuring all content aligns with Oliveda’s brand voice and creative guidelines
Communicate with partners and manage influencer timelines and deliverables
Create and maintain weekly and monthly KPI reports, including engagement, audience growth, traffic, and conversion metrics
Provide actionable insights and recommendations based on performance data
Monitor social activity across departments and regions to ensure brand consistency and best practices
Create and manage an email marketing calendar designed to attract and nurture qualified audiences
Utilize marketing automation to improve engagement and increase conversions
Execute segmentation strategies and A/B testing (subject lines, content, visuals, offers)
Proofread all email communications for clarity, grammar, and brand alignment
Qualification
Required
Bachelor's degree in Marketing, Communications, or a related field
3+ years of experience in Social Media Marketing or a similar role
3+ years of experience with paid social media advertising
Experience with video content creation and basic editing
Strong customer service and community management skills
Excellent communication, organizational, time-management, and problem-solving skills
Deep understanding of social media KPIs, analytics, SEO fundamentals, and buyer personas
Strong analytical skills, including experience with Excel and reporting tools
Ability to translate product knowledge into compelling digital storytelling
Preferred
Background in beauty, lifestyle, e-commerce, graphic design, or digital brands is a plus
Benefits
Medical
Dental
Vision
Life & Health Insurance
401(k)
Company
Oliveda International Inc.
Olive Tree People Inc., as a Oliveda International, Inc.
51-200 employees
Funding
Current Stage
Growth StageCompany data provided by crunchbase