Gray Media · 6 days ago
MEDIA EXECUTIVE - WSFA
Montgomery, AL
Full-time
Onsite
Entry, Mid Level
2+ years expGray Media is a multimedia company headquartered in Atlanta, Georgia, and they are seeking a Business Development Media Executive for WSFA 12 News in Montgomery, AL. The role involves researching market opportunities, managing sales pipelines, and providing marketing consultancy to clients to enhance local broadcast and digital revenue.
BroadcastingCommunitiesDigital MediaJournalismLifestyleMedia and EntertainmentNewsPublishingSportsVideo
Responsibilities
Research opportunities in your market, generate or follow through on sales leads, both warm and cold, and manage an active pipeline of potential revenue
Own the full sales cycle from prospect to close and meet new business revenue and budget goals
Be an expert in marketing, and provide expert insights, recommendations, and consultancy to build productive and long-lasting relationships
Maintain a consistent pipeline, build pipeline velocity, and forecast with accuracy monthly
Design, write, and present marketing presentations
Meet or exceed sales expectations, goals, and budgets, and manage your book of sales revenue for retention and growth
Manage your book of business using multiple CRM and client management tools and software
Communicate and collaborate effectively internally across all WSFA departments and support staff
Qualification
Required
2-5 years of B2C or B2B outside consultative sales experience
Effective prospecting and proven revenue pipeline-building skills
Ability to think critically and design solutions for complex problems
Ability to successfully manage ambiguity and unexpected change
Be teachable and open to best practices and feedback as a means of continuous improvement
Be consistent at delivering results through perseverance, humility, and a positive outlook in the face of challenges
Must be comfortable selling to, challenging, and building trust-based, value-added relationships with executives
Must meet the Gray Television driving requirements and have a valid driver's license
Preferred
media ad sales experience
Company
Gray Media
Gray Media is a broadcast company that owns and operates television stations in 31 markets across the country.
1001-5000 employees
Funding
Current Stage
Public CompanyTotal Funding
$2.4B2025-12-08Post Ipo Debt· $250M
2025-07-08Post Ipo Debt· $900M
2024-05-23Post Ipo Debt· $1.25B
Leadership Team
Alan Gould
Vice President of Investor Relations
James Finch
VP Of News Services
Recent News
GlobeNewswire
2026-01-07
2025-12-24
Houston Chronicle
2025-12-19
Company data provided by crunchbase