Mixpanel · 17 hours ago
Staff Brand Copywriter
United States
Full-time
Remote
Senior Level, Lead/Staff
5+ years expMixpanel is an event analytics platform that empowers organizations to make data-driven decisions. They are seeking a Staff Brand Copywriter to lead storytelling and messaging efforts, collaborating closely with designers to shape the brand's narrative and elevate creative projects.
AnalyticsMobile AppsSaaSWeb Apps
Responsibilities
Lead storytelling with substance
Own copy and messaging for campaigns, product launches, web, and major brand moments
Partner with brand designers from concept through execution—shaping ideas together, finding the thread that connects visual and narrative
Translate complex product stories into narratives that resonate emotionally and intellectually
Push the work further
Challenge briefs to find depth and nuance—move beyond surface level messaging to something with real resonance
Work collaboratively with stakeholders across product marketing, product, and leadership to elevate creative thinking
Steward the brand voice with flexibility and intention, adapting tone while maintaining consistency
Drive high stakes projects
Lead messaging and narrative strategy for MXP (our annual user conference) and flagship campaigns
Develop frameworks that extend creative ideas across touchpoints with coherence and impact
Present creative strategy and rationale to cross functional partners and leadership
Shape the brand's evolution
Help mature our brand strategy alongside the design leader, building adoption across the organization
Influence how we think about storytelling—not just as copy, but as the foundation for identity and connection
Bring curiosity and rigor to understanding our products deeply enough to tell their stories well
Qualification
Required
5+ years leading creative writing in branding, advertising, or editorial environments
Portfolio demonstrating conceptual thinking and narrative depth across formats: campaigns, long form content, product storytelling, brand messaging
Track record leading projects with multiple stakeholders and the judgment to work with minimal direction
Deep understanding of how tone and voice shape brand identity, with the flexibility to execute across contexts
Natural partnership with designers—you understand visual thinking and how story and image reinforce each other
Ability to work effectively with product and marketing teams, translating between disciplines without losing creative integrity
Comfortable presenting work and articulating why creative choices serve both craft and business goals
You care about details—grammar, rhythm, precision—because they shape meaning and impact
You're genuinely curious about complex products and read widely beyond industry echo chambers, bringing unexpected references into your work
You push creative boundaries with intention and care, knowing when boldness serves the idea and when restraint does
You're excited by transformation and strategy, not just execution—this is a moment when your choices help define what comes next
Benefits
Comprehensive Medical, Vision, and Dental Care
Mental Wellness Benefit
Generous Vacation Policy & Additional Company Holidays
Enhanced Parental Leave
Volunteer Time Off
Additional US Benefits: Pre-Tax Benefits including 401(K), Wellness Benefit, Holiday Break
Company
Mixpanel
Mixpanel turns data into decisions with analytics that simplify insights, guide decisions, and measure product and marketing impact.
201-500 employees
H1B Sponsorship
Mixpanel has a track record of offering H1B sponsorships. Please note that this does not
guarantee sponsorship for this specific role. Below presents additional info for your
reference. (Data Powered by US Department of Labor)
Distribution of Different Job Fields Receiving Sponsorship
Represents job field similar to this job
Trends of Total Sponsorships
2025 (12)
2024 (12)
2023 (10)
2022 (22)
2021 (6)
2020 (12)
Funding
Current Stage
Growth StageTotal Funding
$277.01MKey Investors
Bain Capital Tech OpportunitiesAndreessen Horowitz
2021-11-15Series C· $200M
2014-12-18Series B· $65M
2012-05-10Series A· $10.25M
Leadership Team
Jen Taylor
Chief Executive Officer
Anya Pratskevich
Product Marketing Lead
Recent News
2025-12-03
2025-12-02
Company data provided by crunchbase