Allstar Services · 1 week ago
Marketing Manager – Roofing, Siding & Exterior Services
Crete, IL
Full-time
Onsite
Mid, Senior Level
$80K/yr - $85K/yr
4+ years expAllstar Home Services, LLC is a trusted exterior remodeling company in Chicagoland, specializing in roofing, siding, windows, and other exterior services. They are seeking a hands-on, performance-driven Marketing Manager to lead lead generation, demand creation, and optimize marketing strategies across various channels to drive growth and ROI.
Consumer Services
Responsibilities
Owning the marketing strategy for roofing, siding, windows, and exterior services
Driving lead generation, conversion optimization, and ROI across all channels
Managing and optimizing channels including: Google Ads
Meta (Facebook/Instagram) Ads
SEO/Local SEO
Social media, email, print, and events
Tracking performance and delivering weekly & monthly KPI reports to leadership
Managing budgets with a strong focus on cost per lead and cost per acquisition
Partnering with Sales to improve lead quality and close rates
Working with Allstar corporate marketing for creative, digital, and analytics support
Continuously testing, learning, and improving campaigns based on data
Qualification
Required
4–7+ years of marketing experience in home improvement, construction, home services, or similar industries
Proven track record of generating high-quality leads and measurable ROI
Strong experience with Google Ads
Strong experience with Meta Ads
Strong experience with SEO/Local SEO
Experience with analytics platforms (CRM reporting, call tracking, etc.)
Highly analytical with strong communication skills
Comfortable working cross-functionally with Sales, Operations, and Leadership
Motivated by results, ownership, and accountability
Preferred
Roofing, siding, windows, HVAC, exterior remodeling, or other high-volume home services industries
Benefits
Full benefits package
401(k) with match
Growth and advancement opportunities
Company
Allstar Services
Comprised of market leading exterior services brands, Allstar Services is a full-service provider of residential exterior replacement, repair, and maintenance services including roofing, siding, windows, and gutters.
501-1000 employees
Funding
Current Stage
Late StageCompany data provided by crunchbase