On · 6 days ago
Senior Specialist - Event Marketing
Portland, OR
Full-time
Onsite
Mid, Senior Level
3+ years expOn is dedicated to igniting the human spirit through movement, and they are seeking a Senior Specialist in Event Marketing to lead a portfolio of new store opening activations, campaign activations, tradeshows, and events. This role involves strategic planning and hands-on execution to create engaging activations that foster brand affinity and inspire movement within core communities.
Product DesignSporting GoodsSports
Responsibilities
Lead integrated portfolio of DTC retail events, trade events, and/or B2B events from concept to execution
Align across marketing channels, retail ops, and global retail planning, and B2B marketing teams to develop a scalable annual activation plan that supports commercial priorities
Innovate how we show up — applying critical thinking and creativity to evolve the run activation landscape
Become a trusted process expert, navigating multiple projects in various stages, with a passion for optimizing and building work processes
Concept, build, and rollout effective activation toolkits to DTC retail locations and B2B partners
Balance continually evolving needs of key stakeholders on the brand experience, retail, and campaigns teams
Measure impact of each activation against brand and commercial goals, using data and insights to inform future strategy
Build and lead a trusted bench of agency, contractor, and production partners to deliver best-in-class event experiences
Qualification
Required
3-5 years of event marketing, retail, and partner marketing experience, from concept to execution, ideally within premium retail or sportswear
Expert in independently leading work through an integrated marketing lens, ensuring an omni-channel approach to all projects
Strong budget management skills (forecasting, budget tracking, negotiating, and reporting) for projects up to $400k USD
Experience navigating agency outsourcing — including RFPs, SOW creation, and managing agencies, contractors and freelancers
Proven track record of building scalable, consistent, and premium event concepts that adapt across markets and store locations
Comfortable managing complexity and competing priorities; a decisive problem solver and an influential communicator
Experience planning and evaluating a network of tradeshows across North America
Deep understanding of DTC retail, run specialty and the run landscape in North America
Skilled in project management tools (Asana etc.) and experience setting and adhering to project timelines
Benefits
A supportive, team-oriented atmosphere
Access to personal self-care for both physical and mental well-being
Company
On is a sports brand developing sporting goods fixed in technology, design, and impact.
1001-5000 employees
Funding
Current Stage
Public CompanyTotal Funding
unknownKey Investors
Roger FedererStripesPhilippe Bubb
2021-09-15IPO
2019-11-25Series Unknown
2017-12-13Series A
Leadership Team
David Allemann
Co-Founder and Executive Co-Chairman
Pilar Verduga
Digital Channel Manager - Digital Marketing & SEO Specialist - Acquisition Team
Recent News
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