Boll & Branch · 20 hours ago
Manager, Digital Product
Summit, NJ
Full-time
Hybrid
Mid, Senior Level
$75K/yr - $130K/yr
4+ years expBoll & Branch is an innovative e-commerce company specializing in high-quality organic bedding products. As the Manager of Digital Product, you will lead the digital product strategy, enhance customer experience, and manage product deployments in collaboration with cross-functional teams.
E-CommerceFurnitureHome and GardenHome DecorOrganicRetailSocial ImpactTextiles
No H1B
Responsibilities
Own the entire product lifecycle, from discovery and technical scoping through launch, optimization, and performance tracking to deliver best-in-class digital experiences that address customer needs and meet defined business goals
Collaborate closely with Design, Engineering, and HQ stakeholders to cultivate a culture of experimentation and iteration, viewing every win or setback as a learning opportunity
Translate customer insights and technical considerations into clear, actionable product specifications that guide development and drive impact
Act as the daily point of contact for the Engineering team by attending standups, writing detailed requirements, and QAing features to ensure high-quality, timely delivery
Own backlog management, working with Engineering to prioritize initiatives while ensuring tickets are well-documented, up to date, and aligned with business priorities
Assess and size product opportunities to support roadmap decisions that focus on driving measurable business outcomes
Mine user feedback to uncover insights, diagnose pain points, and inform the product roadmap with a customer-first lens
Conduct user interviews and usability testing to validate hypotheses and inform product design decisions that enhance a user’s experience
Develop deep Boll & Branch product expertise to build features that elevate brand storytelling and integrate the online and in-store experience
Maintain a strong pipeline of testing ideas and execute a robust A/B testing strategy focused on improving site conversation rate and revenue growth
Monitor e-commerce funnel KPIs daily to summarize site performance as well as identify opportunities and issues that require action
Stay on top of the competitive landscape, identifying industry best practices, emerging trends, and innovation opportunities to inform product strategy
Be a proactive, hands-on problem solver and cross-functional leader, adept at juggling priorities, motivating teams, and driving execution
Deliver executional excellence for all projects (no project is too big or too small)
Qualification
Required
4+ years experience working in a modern direct-to-consumer e-commerce organization
2+ years experience in a product management role within a fast-paced, agile team
Demonstrated success in overseeing all elements of the product development lifecycle
Strong analytical mindset with a passion for hypothesis-driven development and data-informed decision-making
Proven ability to define, track, and act on product KPIs to drive performance
Proficiency in e-commerce platforms (e.g., Shopify) and web analytics tools (e.g., Mixpanel, Google Analytics)
Deep understanding of digital customer journeys, with a strong ability to translate insights into clear roadmaps and technical requirements
Hands-on experience with A/B testing, user research, and experimentation frameworks to validate ideas and optimize experiences
Ability to quickly understand, simplify, internalize and communicate complex or technical concepts
Collaborative team player able to work effectively across all departments to meet goals and deadlines
Exceptional organizational and project management skills, with the ability to manage multiple priorities under tight deadlines
Ability to maintain a keen attention to detail, multitask, handle pressure, and meet deadlines in a fast-paced entrepreneurial environment
A positive, optimistic, can-do attitude, willing to jump in to support teammates
Hands-on experience using enterprise project management and issue/task tracking tools such as Jira, Asana, Monday, and Trello
Preferred
Experience working with personalization or testing operating systems like AB Tasty or Optimizely is a plus
Experience with Segment and Looker is a plus!
Benefits
Medical, Dental, Vision, and Life/AD&D insurance
Commuter Benefits, HSA/FSA, STD/LTD, and Employee Assistance Program
Family-Planning Services, Gender-affirming healthcare, and Health Advocacy Program
Fitness Reimbursement Program, 401(k), Paid Time Off, and an Employee Discount
Company
Boll & Branch
Boll & Branch is an e-commerce company that sells luxury bedding products online. It is a sub-organization of Boll & Branch.
51-200 employees
Funding
Current Stage
Growth StageTotal Funding
$111.5MKey Investors
L CattertonSilas Capital
2019-08-26Private Equity· $100M
2017-10-03Series B· $4.5M
2016-04-29Series A· $7M
Leadership Team
Scott Tannen
Founder and CEO
Missy Tannen
Founder & Chief Designer
Recent News
Business Insider
2025-12-06
Maryland Daily Record
2025-11-13
Home Textiles Today
2025-11-08
Company data provided by crunchbase