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Greenberg Traurig, LLP · 2 weeks ago

Marketing and Business Development Manager

Washington, DC

Full-time

Onsite

Senior Level

$120K/yr - $140K/yr

7+ years exp

Greenberg Traurig (GT) is a global law firm with an exciting opportunity for a Marketing and Business Development Manager in their Washington, D.C. office. The role involves supporting various marketing and business development initiatives to enhance the firm's brand presence in the DC area, working closely with attorneys and other professionals to achieve strategic goals.

AdviceConsultingLegal

Responsibilities

Works directly with attorneys and managers to strategically promote the firm’s marketing goals in the DC market

Develops relationships with attorneys to serve as point of contact for day-today requests and marketing and business development needs and understands the market, office initiatives and representations of key clients

Strategizes with shareholders on responses to RFPs and proposals including analyzing market research, prospective clients and business sectors, in coordination with practice and office professionals. Drafts responses and prepares presentations as necessary

Coordinates with colleagues to identify media opportunities and nominations. Helps prepare data for nominations, media surveys and reports

Handles directory submissions including Chambers and others

Writes, edits and distributes marketing materials, newsletters, conference materials, client updates, website content and other client communications

Makes recommendations for and supports office sponsorships, memberships and event attendance at client and community events in order to increase the visibility and influence of the firm in the Washington, D.C. market

Works with events and practice professionals to plan, organize and host client events including the preparation of conference/webinar materials. Works with a team to manage all aspects of events including concept and agenda development with attorneys, invitation, coordination with venue, among other event duties. Evaluates return on investment before and after each event and closely manages budget

Works with the firmwide marketing as it relates to client-facing and internal marketing materials for the Washington, D.C. area, including attorney biographies, practice area description updates, experience tracking news and activities data, press releases, website content, etc

Prepares welcome materials for new attorneys, including working with lateral shareholders to help integrate them, including helping them prioritize which attorneys to meet internally

Coordinates the flow of information from attorneys to marketing professionals

Works with Marketing Director to ensure content on website, biographies and in Qorus is current and updated as appropriate

Works with individual shareholders and practice group leaders to develop, implement, and support business plans that align with the practice and firm strategic goals

Has knowledge of the Washington, D.C. market including the business community and key charitable and civic organizations

Assists with and manages a variety of short and long-term projects and attorney requests

Qualification

Marketing strategyBusiness developmentProposal writingClient relationship managementEvent planningMarket researchMicrosoft OfficeInterpersonal skillsAttention to detailCommunication skillsProblem-solvingTeam player

Required

A self-starter and team player, able to accept direction, yet work independently and take initiative

Meticulous attention to detail

Ability to manage multiple competing priorities

Ability to work in a fast-growth, entrepreneurial environment

Outstanding interpersonal and communication skills, both written and oral

Strong client-first work ethic

Remain calm in the face of pressure

Ability to effectively interface with all levels of personnel within the organization

Bachelor's degree required

Minimum of seven years relevant experience in marketing and business development at a law firm of other professional services firm, with proven experience responding to proposals and RFPs

High level of proficiency using Microsoft Office (Outlook, Word, Excel, and PowerPoint)