Manager, Global Integrated Marketing jobs in United States
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PVH Corp. · 21 hours ago

Manager, Global Integrated Marketing

PVH Corp. is a leading brand builder, focused on creating iconic lifestyle brands like Calvin Klein. The Manager, Global Integrated Marketing will develop and execute strategic Go To Market plans, ensuring unified global messaging across eCommerce and media while collaborating with cross-functional teams to enhance brand alignment and marketing effectiveness.

ChildrenFashionRetailWomen's

Responsibilities

In alignment with strategies set forth by the CMO and within the Global Integrated Marketing team, support the development of cohesive full-funnel marketing plans seasonally, focusing on how brand creative and messaging comes to life across global and regional digital channels
Establish strong relationships with key stakeholders throughout the organization (Creative, Social Media, Media, Licensee Marketing, Regional teams) to inform on-going planning and business/brand alignment
Own the global e-commerce calendar, working with Global Social and Marketing teams to align weekly messaging across all key regions and build a unified global eCommerce experience
Partner closely with Marketing Operations and Creative teams to ensure channel planning needs, asset requirements and delivery time timetables are achieved to meet launch timings on eCommerce, CRM and Media
Support the development of seasonal media plans– including global/regional planning and reviews, reporting and share-outs with cross-functional teams
Support business and marketing analytics for all initiatives, challenging partnering teams to deliver against key KPIs
Build and maintain strong partnerships with key media, platform, intelligence and technology partners to continue to foster innovation and excellence for the brand within the industry
Support the development and tracking against seasonal measurement plans – inclusive of global/regional reporting, and lead share-out with cross-functional teams

Qualification

Global marketing experienceEcommerce expertiseProject management skillsAnalytical skillsCommunication skillsPassion for fashionPowerPointExcelWordGoogle DriveCreative collaborationAttention to detail

Required

5-6 years of Marketing experience, with a proven experience in the development and execution of 360 owned, earned and paid marketing plans
Bachelor's Degree Required
Demonstrated ability to work cross functionally in a global capacity
Strong communications skills with the ability to work collaboratively in a fast-paced, creative environment with team members at all levels
Resourceful and proactive, with strong organizational/project management skills and a keen attention to detail
Strong writing and editing skills
Experience with ecommerce, paid media, and how brand stories come to life on digital channels
Analytical, with the ability to provide strategic recommendations based on data
Passionate about fashion, art, pop culture and global events
Ability to quickly absorb the Calvin Klein brand and aesthetic
High proficiency in PowerPoint, Word, Excel and Google Drive suite. Keynote experience a plus

Benefits

Best in class medical insurance
Vision insurance
Dental insurance
Life insurance
Disability insurance
Generous company-paid holidays
Paid time off
Hybrid working arrangements
Volunteer opportunities
Seasonal hours
Flexible work schedules
Headspace membership
Reimbursement for fitness memberships and/or digital meditation subscriptions
Opportunity to earn up to $200 a year in rewards for exercising and participating in healthy activities
Access to services for childcare, elder care, adoption preparation, pet care
Reimbursement for backup care when your regular plans fall through
Support for continued education including tuition reimbursement
Shop at our company outlets and e-commerce sites at a discount

Company

PVH Corp.

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Building Calvin Klein and TOMMY HILFIGER into the most desirable lifestyle brands in the world

Funding

Current Stage
Public Company
Total Funding
$250M
2025-04-04Post Ipo Debt· $250M
1978-01-13IPO

Leadership Team

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Stefan Larsson
Chief Executive Officer
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Himanshu Shekhar
Vice President - Enterprise Data, Analytics and Insights
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Company data provided by crunchbase