Drivepoint · 1 week ago
GTM Engineer
Boston, MA
Full-time
Hybrid
Senior Level
5+ years expDrivepoint is a Series A AI-powered vertical software company revolutionizing retail and commerce operations. As a GTM Engineer, you will architect and operate intelligent systems that drive the company's go-to-market motion, enhancing the revenue team's capabilities through automation and AI workflows.
AnalyticsBusiness DevelopmentE-CommerceFinancial Services
Responsibilities
Architect AI-driven workflows: Build custom agents, skills, and automated workflows that transform raw data into actionable intelligence. Create systems that identify ideal customers, detect buying signals, and orchestrate multi-touch engagement sequences without manual intervention
Maintain and evolve ICP models: Develop sophisticated scoring models that identify our best-fit accounts and contacts. Continuously refine these models based on conversion data, product usage patterns, and market feedback to improve targeting precision
Build intelligent outbound systems: Design and implement automated outbound campaigns triggered by behavioral signals, intent data, and engagement patterns. Create personalization at scale that feels genuinely relevant, not template-driven
Own the martech stack: Manage and optimize our current stack (including HubSpot, Clay, Smartlead) while continuously evaluating and implementing new tools that unlock capability or efficiency gains. Be the expert who knows what's possible and what's emerging
Ensure database health and segmentation: Establish data governance standards and implement automated database enrichment processes. Build segmentation logic that enables precise targeting across all our go-to-market motions
Integrate signal and intent data: Connect multiple data sources to create a comprehensive view of account engagement and buying intent. Build the infrastructure that surfaces these signals to marketing and sales at the right moments
Engineer lead scoring and qualification: Design multi-dimensional scoring models that account for firmographic fit, behavioral engagement, and buying signals. Ensure only qualified opportunities consume sales capacity
Build attribution and analytics infrastructure: Create comprehensive tracking and reporting systems that provide transparency into campaign performance, channel effectiveness, and ROI. Surface insights that drive strategic decisions
Enable cross-functional teams: Translate complex technical capabilities into practical applications that marketing and sales can leverage. Train team members on new systems and ensure adoption of the tools you build
Qualification
Required
5+ years working in marketing operations, revenue operations, or GTM engineering roles at B2B SaaS companies
Fluent in tools like Clay and Smartlead
Experience building complex workflows that combine data enrichment, AI personalization, and multi-step automation
Understanding of APIs, data structures, email deliverability, and how to connect disparate systems
Comfortable with SQL, data analysis tools, and statistical thinking
Deep knowledge of HubSpot's capabilities—workflows, smart lists, APIs, custom objects, and integration possibilities
Ability to balance ideal solutions with practical constraints
Proactive in identifying opportunities for improvement
Ability to translate technical concepts for non-technical stakeholders
Comfortable in a startup environment where requirements evolve and priorities shift
Benefits
Competitive compensation
Full benefits
Meaningful equity stake
Company
Drivepoint
Drivepoint (formerly Bainbridge) is the strategic finance platform for scaling consumer brands.
11-50 employees
Funding
Current Stage
Early StageTotal Funding
$15.4M2025-08-08Series A· $9M
2022-08-31Seed· $4M
2021-03-01Pre Seed· $2.4M
Recent News
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2025-08-19
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