Mars Men · 16 hours ago
Sr. Growth Manager
Mars Men is one of the fastest-growing men’s health brands in the country, on a mission to help men feel stronger, sharper, and more confident every day. As Sr. Growth Manager, you will be responsible for supporting and creating the end-to-end growth strategy and performance, focusing on paid media and collaborating with various teams to ensure growth is scalable and efficient.
Retail
Responsibilities
Own company-wide growth performance across acquisition, funnel efficiency, and retention, with accountability for MER, CAC, LTV, and profitable scale
Set growth strategy and budget allocation across paid media, creative testing, landing pages, and lifecycle initiatives
Lead and scale paid media across Meta, Google, YouTube, and emerging channels, ensuring disciplined execution and strong unit economics
Develop and maintain structured experimentation roadmaps across creative, audiences, offers, landing pages, and funnels
Partner closely with Creative to define testing priorities, brief high-performing concepts, and guide content direction with data-backed insights
Identify and prioritize non-paid growth levers including CRO, on-site optimization, offers, and post-purchase improvements
Monitor performance trends, proactively diagnose issues, and make fast, informed tradeoff decisions
Own growth reporting, dashboards, and weekly growth reviews, clearly communicating insights and recommendations to leadership
Build the foundations of a scalable growth engine, including processes, documentation, and performance standards
Qualification
Required
5 to 8 years of growth or performance marketing experience in high-growth DTC environments
Proven experience owning and scaling growth with accountability for MER, CAC, and unit economics
Deep expertise in paid media across Meta and Google, with experience managing significant budgets
Strong understanding of attribution, full-funnel performance, and lifecycle dynamics
Experience partnering with Creative and Retention teams to drive performance outcomes
Highly analytical, with the ability to turn complex data into clear decisions
Clear, structured communicator comfortable presenting to leadership
Comfortable working independently and cross-functionally in a fast-paced remote team
Benefits
100% premium coverage for health, dental, and vision plans, with 25% coverage for dependents
Company-sponsored plan with a 2% match through Guideline (elective participation)
15 PTO days per year (prorated), 9 company holidays, plus your birthday off
Generous parental leave for growing families
Ongoing learning and development opportunities
$200 Annual Superpower Membership
Company
Mars Men
Mars Men is a natural testosterone support supplement for men designed to support their testosterone in a safe, natural, and effective way.
Funding
Current Stage
Early StageCompany data provided by crunchbase