Integrated Marketing Manager jobs in United States
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CrossFit, LLC · 6 days ago

Integrated Marketing Manager

CrossFit, LLC is seeking an Integrated Marketing Manager to support their affiliate gym and educational course initiatives. The role involves developing marketing strategies, executing campaigns, and collaborating with internal and external teams to enhance brand engagement and growth.

FitnessHealth CareTrainingWellness

Responsibilities

Develop integrated marketing strategies to build interest in the CrossFit brand– specifically driving gyms and courses forward
Create customer activation programs and content that drive engagement with our existing community and growth with new customers
Execute integrated marketing campaigns across various channel touchpoints
Manage multiple projects simultaneously without missing deadlines/deliverables
Collaborate with internal teams, including GYM and EDU, product, creative, social and more, to ensure alignment in messaging and execution across all marketing channels
Foster strong relationships with external partners, agencies, and influencers to maximize collaboration opportunities
Identify industry trends, competitor activities, and consumer insights in the fitness landscape that can drive new opportunities and inform marketing strategies
Track and analyze campaign performance against KPIs, adjusting strategies as needed to achieve objectives

Qualification

Integrated marketing strategiesMulti-channel marketingProject managementInterpersonal skills

Required

5+ years experience working on marketing campaigns
Experience creating multi-channel marketing strategies and plans
Experience working with a PR agency
Strong project management skills, with the ability to prioritize tasks and manage multiple initiatives at once
Excellent interpersonal skills with the ability to balance differing priorities across teams
The discipline, flexibility, and self-starter mentality required to work as part of a high-performing team

Company

CrossFit, LLC

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CrossFit is the world’s leading platform to improve health, happiness, and performance.